The Google Mobile-First update is coming fast! Watch a video and/or read everything you need to know about the update below. Google is moving towards a mobile-first index. Webmasters who don’t prepare their sites accordingly will soon discover that they’ll lose market share to competitors. Google Mobile-First Update (Watch A Video With John Lincoln)…
Google Made “a number” of Updates and Mobile-First is Coming Soon
This week: bad news about the mobile-first index, YouTube cracks the whip on creators who want to earn revenue, and there were other updates at the time Fred rolled out. Here’s what happened in digital marketing this week. YouTube Channels Must Now Have 10,000 Views to Earn Revenue Following some really bad press over the…
Ranking in Google’s “People Also Asked” Searches
Nicole DiLisio, Ignite Visibility Project Manager, gives us insight into how to rank in Google’s “People Also Asked” searches. By now you have undoubtedly conducted enough Google searches to see the “People Also Ask” (PAA) section. That’s the accordion box that appears just below the featured snippet and includes a series of questions related to…
Google Personal Assistant Search Optimization (PASO) – Why It’s A Game Changer
If you have a featured snippet in Google (you rank #0) that is also used for personal assistant responses. Based on a recent study we did on Ignite Visibility, we are seeing our pages with personal assistant search optimization (PASO) and rich snippets are getting click-through rates that are 187% higher than the rest of the…
Facebook Video Takes on Youtube & Google
This week: Facebook launches a new ad format, mobile continues to dominate, and Google reconfirms something we’ve all known for a long time. Here’s what happened this week in digital marketing. Study: PPC Can’t Identify Winning Organic Titles Think that winning ad headlines will also work as winning titles for blog posts? Think again. According…
Mobile-First and Fred Update | Big Changes at Google
This past week: Reddit is adding a new profile format, Facebook is making life easier for publishers who run ads, and Google will stay mum about the Fred update. Here’s what happened this week in digital marketing. Facebook Adopts Header Bidding to Compete With Google’s Ad Network TL;DR – Facebook is competing with Google and…
The Ultimate Guide to Ranking 0 (Better Than #1!)
Watch A Video Or Read The Full Guide Below You might be under the impression that the best you can do is rank your website in the search results at position #1. Think again. There’s a rank that’s even better than position #1. That’s position #0. (Watch a video or read the full guide below)…
Ranking Without Backlinks, and Penalties Still Apply
This week: An end to YouTube annotations, you can rank without backlinks, and you don’t have to worry about spillover effects if your site’s manual penalty has been lifted. Here’s what happened this week in digital marketing. YouTube Will End Annotations in May For years, digital marketers have relied on YouTube annotations to promote their…
What Is Amazon Enhanced Brand Content? (Find Out Now)
If you’re an Amazon Third Party seller (3P), then you already know that you have many ways to promote your products. One of those ways is with Amazon enhanced brand content (EBC). Briefly, EBC is a version of A+ detail pages. It’s only available to Third Party Brand sellers, though. With EBC, you can enhance…
Google Announces They Make Changes Almost EVERYDAY
This week: Google makes algorithm changes almost every day, AdWords has some features, and you won’t believe how many more people are about to see AMP results in search engines. Google: We Make Changes Almost Every Day Do you think there was a Google update recently? You’re probably right.gool https://twitter.com/JohnMu/status/839752172598349824 Even amidst all the chatter…