This week, we spotlight Chris Capossela. He’s the Chief Marketing Officer at Microsoft. We’d like to congratulate Chris Capossela and the entire Microsoft team on an outstanding Q2 2022 performance. Revenue came in at $51.7 billion. That’s up by 20%. Operating income reached $22.2 billion. That’s up 24%. Microsoft also delivered within individual lines of…
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This week, we spotlight Julia Goldin. She’s the Chief Product and Marketing Officer at the LEGO Group. We’d like to congratulate Julia Goldin and the entire LEGO team on an outstanding 2021. The company’s consumer sales grew 22% year-over-year. Overall revenue grew 27% to over DKK 55 billion. Operating profit rose 32% to DKK 17…
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A step-by-step guide to Facebook Lead Ads: configuring Instant Forms with custom questions, choosing target audiences, and downloading lead data — while handling privacy-policy and GDPR requirements, across use cases from list building to promotions.
This week, we spotlight Marisa Thalberg. She’s the EVP & Chief Brand and Marketing Officer at Lowe’s Companies, Inc. We’d like to congratulate Marisa Thalberg and the Lowe’s team for an outstanding fourth quarter. The company reported net earnings of $1.2 billion. That’s up from $978 million for the same quarter a year ago. Additionally,…
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What We’ll Cover: What is TikTok? An Overview of the TikTok Platform What Kinds of Brands Should Use TikTok? TikTok Marketing Strategies in Action How to Get TikTok Followers Influencer Marketing on TikTok Advertising on TikTok What is TikTok? TikTok is the fastest-growing social app on the market. Since its launch in 2016, it’s…
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