With 2015 quickly approaching, many business owners are revamping their SEO strategies to stay ahead of their competition. However, developing an effective SEO strategy isn’t the only stressful factor business owners will face as it’s difficult to find a reliable SEO company, especially for businesses who have no prior experience dealing with an SEO firm….
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The Most Important New Devices for Marketers to be Engaging in 2015
While 2015 may seem a long way off and developments in the world of technology move at a startling pace, it’s never too early to start planning for the future. Anticipating how consumers will engage with the continually evolving developments in new devices is key for marketers to stay ahead of the competition. While it…
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Case Study: Love is in the Hair Viral Campaign
Wigs by Patti’s Pearls is a boutique website geared towards women with cancer as well as the hair challenged. The Challenge The client wanted to bring more exposure to the e-commerce business and expand their brand. Additionally, the client wanted to recognize the beautiful women and raise awareness of hair loss and its affects. The…
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When Good Information Goes Bad
Recently, we’ve seen Google start providing more actual details regarding your query in their search results a la Duck Duck Go. It’s now possible to get step-by-step instructions or fast answers to queries from an ever-widening variety of search terms. Rather than pulling from the first search result provided, Google has been generating it’s own…
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Google Upgrades Zip Code Listings Feature in Search
Google has added a pretty cool feature to its knowledge graph. When you search a given location, you will effortlessly receive all the zip codes within that area. Furthermore, clicking on one of the zip codes gives you a map where the location you have targeted is outlined. It’s a pretty convenient idea when you…
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