In February, Google changed the layout of its AdWords ads in the search engine results pages (SERPs). That’s going to affect the digital advertising strategy for many companies. In this article, we’ll take a look at what changed and how it will impact your own online marketing efforts. What Happened, Anyway? Once upon a time,…
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We want to help your charity! Ignite Visibility is actively seeking a great charity to provide complimentary SEO, Conversion Rate Optimization and Social Media services! This can help you in a number of ways and even lead to potential donors, increased exposure and fundraising opportunities. Helping your charity not only makes us feel good, but…
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Updated 3/17/2021 One of the best ways to make your brand stand out in a crowd of online competition is to offer your website visitors “10x content.” Essentially, that’s premium content widely considered to be unique and/or authoritative. It’s the “signal” in the signal-to-noise ratio we call the Internet. In this article, we’ll describe 10x…
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This article is the first in a weekly series that will cover SEO news from just the past week. It’s designed to be your “executive summary” that will keep you up to date with all the latest and greatest SEO information. Here’s what’s new and noteworthy in SEO from this week. Google Shared Some Ranking…
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This is the first post by contributor Amanda Webb. If you would like to contribute to Ignite Visibility, apply here. It was October 2008 that I set up my first Facebook business page. They were called fan pages back then and marketing seemed so easy. Today Facebook has changed beyond recognition. Marketing has become harder,…
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