Instagram’s popularity is only going up, and users continue to spend more and more time on the app. As a result, it’s likely already a standing part of your social strategy. Reels, IGTV, stories, posts—you name it, Instagram’s got it. To make the most of all these new features, it often pays to bring in…
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How to Monitor Competitor Website Changes for SEO
If you want to be successful in online marketing, you need to track what your competitors are doing. That’s why it’s important to monitor their websites for changes. In this article, we’ll go over some of the best tools to monitor competitor websites to see how they’ve updated their SEO strategies. The good news is…
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Snapchat Slumps and Google Unveils New Ad Format
This week: you should change your Twitter password, Snap sales slump, and Google has a new ad type. Here’s what happened this week in digital marketing. Watch The Video Or Read The News Below Snap Revenue Slumps in Q1 This past week, Snap reported $230.7 million in sales. That’s a year-over-year increase of 54%, but…
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Beginner Tips For Writing PPC Ad Copy That Converts
You need to write PPC ad copy that converts. Otherwise you are wasting your money. Here’s how to do that. Unfortunately, many digital marketers opt for a “spray and pray” approach when it comes to creating ad copy. They pick a few keywords, quickly assemble a headline, and run the ad. Avoid following their example….
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Quarterly Earnings Are In and Google Update Confirmed
This week: tech companies report great earnings despite some bad press, micro-influencers love Instagram, and Facebook is giving video creators more ways to put cash in the bank. Here’s what happened this week in digital marketing. Watch The Video Update Or Read The News Below Facebook Earns $12 Billion Q1 It’s earnings season! How are…
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