Google’s Accelerated Mobile Pages (AMP) have been speeding up the internet (and email, too) for a few years now. But recently, Google rolled a new way to connect your own domain to AMP results. In this article, we’ll explain what this means and how you can instantly load AMP from your own domain. What You’ll…
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Google recently announced its latest algorithm update – and it’s a big one. Categorized as broad core, the search giant has coined this the June 2019 Core Update. Here’s what we know so far, and what you can do to prepare. What You’ll Learn: What we know about the Google June 2019 Core Update so…
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Effective landing pages are the unsung hero of the marketing campaign. Yet, many companies barely give them a second thought, often making the critical mistake of sending ad traffic to a general home page. In this article, I’ll go over my simple method for structuring high converting landing pages, every time. What You’ll Learn: Why…
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Attract, convert, close, delight. Awareness, consideration, conversion. You already know how important it is to have a funnel in place. But how much thought have you given to your post conversion funnel? Read on to find out what exactly that is, and why not having one is costing you customers. Watch the Video or Read…
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Most of the dialog concerning chatbots centers around using the friendly AI tool for customer support or conversational marketing. A lesser known (but equally powerful) way you can use chatbots is in your paid media strategy. Let’s take a look at how chatbots offer the perfect support system for ads across channels. What You’ll Learn:…
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