Facebook is a worldwide presence. If you’re using it for marketing purposes but only limiting yourself to one country or region, you might be doing your brand a disservice. Maybe it’s time to go global? New languages, countries, how exciting is that?! Of course, when you reach across national borders (or language borders) to find…
Read More
Looking to spend less time (and more creativity) on your email marketing campaigns? The best email automation software can help you do just that. In this article, I’m listing my 10 top email automation software tools to help you streamline your marketing efforts and grow your business. What You’ll Learn: Benefits of having email automation…
Read More
These social media statistics might change the way you approach social media marketing. Here are social media statistics you need to know in 2020. Originally published 4/20/2018, updated 4/17/2020/ What We’ll Cover: General social media statistics Facebook statistics Instagram statistics Twitter statistics LinkedIn statistics Social media statistics FAQ To put the puzzle together, you need…
Read More
Multichannel marketing is a broad term that describes the process of interacting with customers using a mix of direct and indirect communications channels. Dig a few years back in Google’s digital marketing archives and you’ll see that circa 2014, 2015 multichannel marketing was all the rage. However, since then, the practice has given way to…
Read More
SEO is becoming an increasingly fragmented strategy. Between the queries and crawling, link building and optimizing, you’ll need to arm yourself with the right set of SEO tools to help you streamline your strategy. But, because SEO spans a wide array of activities from keyword research to technical audits, to backlink and competitive analysis tools,…
Read More
