Google search operators are powerful commands that produce advanced search capabilities most people never use. These special symbols and text commands help you find exactly what you’re looking for in seconds instead of scrolling through pages of irrelevant results. In this blog, Ray Day, Sr. SEO Strategist, will teach you the most useful Google search…
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About Ray Day
How to Select the Best SEO Plugin for WordPress
Whether you have a niche blog or a budding ecommerce site, good SEO is a must. Running a successful WordPress website can be an intimidating process that most would rather leave to the experts. Fortunately, there are plenty of simple SEO plugin options to give you the edge over your competitors, even if you’re not…
Cracking the Code: The Only Mobile SEO Guide You Need
You’ve probably thought about your desktop SEO a lot. But have you given just as much thought to your mobile SEO? With more and more internet users connecting via mobile devices, mobile search engine optimization is critical in helping you connect with all audiences online. In this mobile SEO guide, SEO Strategist Ray Day will…
Everything You Need to Know About Google Rich Snippets
Want to boost your rankings on Google with the help of rich results? Google’s Rich Results Test tool and others can be the key. Rich results are essential to SEO, potentially outperforming conventional results as they attract around 58 clicks per 100 searches. In this blog post, Ray Day, SEO strategist, will go over which…
HTML Sitemap vs XML Sitemap: Which is Better for Your Website
As an SEO manager, I’m often asked whether websites should use an HTML sitemap vs. XML sitemap. My answer is always the same – use both! In this post, Ray Day, SEO Strategist, will explain the key differences between an HTML sitemap vs. XML sitemap, when to use each, and strategies to leverage both for…
Get 300% More Website Traffic With Max Image Preview
Want to see up to 300% more website traffic from Google? What if I told you all you had to do to achieve it was to use a simple meta tag? In this blog post, SEO Strategist, Ray Day, will guide you through the magic tool that is the max image preview meta tag, which…
Rich Results: Using Image Schema Markup to Get Attention on the SERP
What does your website’s schema markup look like? If you don’t know, you’re going to want to keep reading! In this blog, Ray Day, SEO Specialist, will explain why image schema markup is important, especially for Google Images and mobile users, and how the right strategy can increase your clicks and SERP ranking. If you’re…
Static vs. Dynamic Websites: Why it Matters & How to Choose Which Works for You
Wouldn’t it be nice if you could change your content to match each viewer’s interests? With dynamic SEO, you can! In this blog, Ray Day the SEO Strategist will explain the difference between a static vs dynamic website and how you can use it to your business’s advantage. What We’ll Cover: Static vs. Dynamic Websites:…
JSON-LD SEO: Why JSON-LD Schema Is Crucial for SEO
Confused about JSON-LD? You’re not alone. This little acronym plays a pretty major role in Google’s ability to index your content. In this post, Ray Day, SEO Strategist, explains JSON-LD, why it’s important, and how to use it effectively for SEO. What You’ll Learn What is JSON-LD Code? Where Does JSON-LD Schema Go? JSON-LD Nesting…
What is SEO? Search Optimization Guide to Improving Your Rankings
Your healthcare practice’s location on the SERP is more important than you realize. The top few positions will get the most clicks every single time. In this article, our experts will explain what SEO is, why it’s important, and how you can use it to improve your SERP ranking.