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Home / Archives for John Lincoln

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John Lincoln

John Lincoln (MBA) is the Co-Founder & Executive Chairman of Ignite Visibility, a top performance marketing agency backed by Mountaingate Capital. A digital marketing strategist and keynote speaker, Lincoln has managed over 1,000 marketing programs for brands like DoorDash, HBO, Tony Robbins, and Experian. Under his leadership, Ignite Visibility has been named a leading digital marketing agency in the U.S. and made the Inc. 5,000 list six times. Lincoln also spearheaded the development of CertaintyTech, a cutting-edge media mix modelling and forecasting platform.

An award-winning marketer, Lincoln has authored three books, including Advolution (2022), and produced films such as SEO: The Movie. Recognized as a Top Business Leader, he has been featured in Forbes and The New York Times and spoken at global events like Web Summit and SMX. Lincoln's mission is to empower businesses through innovative digital strategies while reinvesting in clients, employees, and the community.

Multiple Breadcrumbs on a Page for SEO

By John Lincoln

In this Google webmaster video, Matt Cutts discusses how Google handles multiple breadcrumbs on a page. Matt reveals that Google will actually only pick the first one to follow. Matt mentions that you should try to get pages in the correct category and hierarchy due to this particular issue. Google states that you can have…

Ignite Goes DiSC! Cool Test for SEO Companies and Marketing Departments

By John Lincoln

At Ignite Visibility, like most Internet marketing companies, we are a pretty close-knit team. However, we wanted to learn even more about each other so that we could work better together. We often have multiple deadlines in a day, so it is critical that we all know the best ways to communicate. The Process Over the…

How to Handle out of Stock Products for Google

By John Lincoln

What happens when you have an out of stock product? What do you do to help SEO and users? Do you 404 the page, redirect it, create a placeholder page or have a scary monster pop out of the monitor and yell at the user? Google answers this question in the video below, and surprisingly,…

Rel Canonical vs. No Index: Best SEO Practices Explained

By John Lincoln

In search engine optimization, you often run into really random technical issues. The reason is that you might have one piece of code telling the search engine one thing and another giving it a different direction. In so many cases, the search engine just gets confused and it limits the website from getting traffic. One…

Can Non-Spammy SEO Sites Rank Well?

By John Lincoln

At Ignite Visibility we do not do anything spammy. Our company takes pride in doing things 100% whitehat. But there are other SEO companies out there who just buy a bunch of links. This will allow you to rank quickly, but eventually, you will be caught, get a penalty and probably be calling a company…

2 Rel Canonicals Same Page and SEO, What Does Google Do?

By John Lincoln

Lately, I have been running into some very complex technical issues. One that recently came up was, what does Google do if there are 2 rel canonicals on the same page, but they both point a different pages? After doing a little digging, I found the answer directly from Google. 2 rel canonical links different…

The Internet of Things – Where Things are Heading

By John Lincoln

Right now, your refrigerator does a simple job independently. Your microwave, stove, toaster, car, watch – insert every appliance you know – has a specific function that in independent. Well that all might change. What is the Internet of Things Concept? Imagine if each of your devices were aware of your every desire. Imagine if…

Ignite Visibility Increases Clients Total Revenue by 269.64%

By John Lincoln

The Challenge This particular client came to Ignite Visibility with a website that had been optimized by a freelance SEO expert. The past SEO had optimized product pages for category terms and had only completed about half of the optimization. When Google visited the site, the search engine was confused and did not know how…

What is NAP for Business?

By John Lincoln

Why Does NAP for Business Matter? NAP stands for the combination of your business Name, your customer-facing Address, and your customer-facing Phone number. In local search, it is one of the most important elements to establishing your business identity online, and thus being found by those in your local area. At face value, the internet…

How to Turn off YouTube Ads, Disable YouTube Ads Now

By John Lincoln

YouTube is getting more and more complex each day. It is so hard to find documentation on turning off YouTube ads, I had to write a post as soon as I found it out. How to Turn Ads Off on YouTube Login Click Settings (in the upper right) Click View Additional Features (this is lower…

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