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Home / Archives for John Lincoln

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John Lincoln

John Lincoln (MBA) is the Co-Founder & Executive Chairman of Ignite Visibility, a top performance marketing agency backed by Mountaingate Capital. A digital marketing strategist and keynote speaker, Lincoln has managed over 1,000 marketing programs for brands like DoorDash, HBO, Tony Robbins, and Experian. Under his leadership, Ignite Visibility has been named a leading digital marketing agency in the U.S. and made the Inc. 5,000 list six times. Lincoln also spearheaded the development of CertaintyTech, a cutting-edge media mix modelling and forecasting platform.

An award-winning marketer, Lincoln has authored three books, including Advolution (2022), and produced films such as SEO: The Movie. Recognized as a Top Business Leader, he has been featured in Forbes and The New York Times and spoken at global events like Web Summit and SMX. Lincoln's mission is to empower businesses through innovative digital strategies while reinvesting in clients, employees, and the community.

Why Google Wants You to Stop Blocking CSS and JavaScript for SEO

By John Lincoln

For a long time webmasters would block Javascript and CSS. By doing so, it would make the site faster for Google to crawl. Also, Google couldn’t execute this stuff, so most SEOs thought, “What is the point?” Now Google has come out and said, allow us to crawl your Javascript and CSS. In fact, they…

Marketing Experts List Top Analytics Programs for 2015

By John Lincoln

Analytics are at the center of everything in online marketing. Without a good analytics program to back your initiatives, you have no idea how well there are doing! I am a very strong believer in an analytics first mentality, meaning we use metrics for the basis of making all decisions. In this post, we hear…

Secrets to Selecting the Perfect CMS for Your Website

By John Lincoln

The right CMS will allow you to efficiently manage your website and online presence to maintain your company’s reputation and lead flows. However, choosing a system is not a one size fits all scenario. With a diversity of solutions available, it’s essential you pick the perfect CMS to meet your needs. Your ability to publish,…

15 of the Best Call to Action Examples on the Internet

By John Lincoln

You may have the world’s greatest product or service to offer potential customers, but without a successful call to action, your brilliant business idea is as good as dead in the water. It’s not enough to just offer people the solution to their problems; you’ve got to entice them to engage with your company to…

How High Should your Website Conversion Rate Be?

By John Lincoln

Finding out whether you have a good conversion rate or a bad conversion rate can be tough. The main reason, there are many different purposes and goals for websites, so conversion rates can vary by a large amount from industry to industry and depending on the purpose of the site. In addition, you need to…

Google Analytics For an App, Install Analytics for your Application

By John Lincoln

Here we learn how to set up Google Analytics for an application. We also learn best practices for application analytics installation. As we all know, applications are here to stay! If you are going to make an app, you need to know how to track it. So let’s learn how to track applications with Google…

Google Penguin 3.0 Update Confirmed Friday Oct 17 2014

By John Lincoln

For the first time in over a year, Google has officially confirmed the latest Penguin update– Penguin 3.0, which was expected later this month. Google confirmed the release of the new update on the Penguin filter last Friday. John Mueller announced the new algorithm rollout was completed as of Monday, October 20th. The Penguin algorithm…

Using Customer Psychographic Data to Get a Major Leg up in Marketing

By John Lincoln

We live in a world where internet marketing is the key to your success or failure as a business owner. As trends change and the amount of time people spend online is significantly increasing, you have to be on your game when it comes to internet marketing. Simply having a billboard somewhere and having a…

The Quick Start Facebook for Business Guide

By John Lincoln

With over 1.32 billion active monthly users, Facebook continues to be the best social media platform for businesses to attract new customers, build brand loyalty, as well as increase traffic and, ultimately, sales. Whether you’re already familiar with some of the potential benefits Facebook can offer your business, or you’re looking to establish your business…

How an SEO Strategy Can Help You Secure Series A Funding

By John Lincoln

After you’ve successfully navigated the Seed stage for business funding, Series A funding is then needed to further establish your customer base, product distribution, and business model. However, after the economy tanked, thousands of companies in the initial Seed stage were orphaned as the Series A Crunch began, making it seemingly more difficult for businesses…

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