We’re excited to announce Ignite Visibility has officially acquired Rallio, a premier provider of software that supports both franchise and multi-location businesses manage their social media, employee advocacy and online reputation management.
Delivering More Comprehensive Digital Marketing Solutions
Our new partnership with Rallio marks a step towards providing more integrated services to our franchise and multi-location clients. Rallio’s platform gives our clients the power to drive meaningful interactions with their customers at the local and individual levels. By integrating Rallio’s capabilities into our service offerings, we’re positioned to provide more powerful local SEO and social media solutions, strengthening us as a top ‘national-to-local’ digital marketing agency.
John Lincoln, CEO and Co-founder of Ignite Visibility, shared, “We are thrilled to welcome Rallio into the Ignite Visibility offering. Rallio has built an impressive platform and by bringing it into our ecosystem, we’re expanding our technology capabilities and how we can provide value to our clients.”
Chuck Goetschel, CEO of Rallio, added “Joining forces with Ignite Visibility marks an exciting new chapter for Rallio. Our mission has always been to help businesses manage their social media footprint at scale, while providing tools to increase efficiency and drive brand integrity. Partnering with Ignite creates exciting new opportunities for our clients and team members. We’re looking forward to scaling our impact together.”
New Features to Improve Your Multi-Location Marketing
- Post Library & Intuitive Scheduling System – The addition of Rallio allows our clients to effortlessly manage their social media content with the Post Library & Scheduling System. It acts as a central hub for pre-approved contents, made for easy personalization and customization, maintaining brand consistency, and improving audience interaction.
- Employee Advocacy – This platform enables staff to share branded and local content through the Employee Advocacy feature. Automated rewards will encourage participation while increasing brand authenticity and driving real engagement, all building your brand’s local reach.
- Directory Listings Management – With Rallio’s Directory Listings Management, we’re making it easier for your customers to find and engage with your brand. We’ll ensure accurate and consistent business information across all online directories, enhancing your Local SEO and providing a smoother experience for your customers.
Keeping Innovation at the Forefront of Our Solutions
Acquiring Rallio keeps our commitment to innovation in digital marketing at the center of our service offerings. Krishnan Coughran, President and co-founder of Ignite Visibility explained: “As AI-driven tools continue to transform the digital marketing landscape, we are excited to integrate Rallio’s advanced technology into our suite of solutions. This partnership allows us to empower brands with smarter, more efficient ways to engage their audiences and optimize their online presence.”
Looking Ahead: What’s Next?
The acquisition of Rallio marks Ignite Visibility’s third acquisition since partnering with Mountaingate Capital in February 2023. As we continue to grow our service offerings, we can’t wait to bring this new, powerful tool to our clients. We’re able to deliver enhanced, integrated digital marketing solutions to help multi-location and franchise businesses thrive.
Ready to take your digital marketing to the next level? Learn more about our multi-location marketing and franchise marketing services here, or contact us to speak with a digital marketing expert today.
Read the full press release here.
About Ignite Visibility
Ignite Visibility is an award-winning digital marketing agency specialized in serving multi-location service providers with a need for local discoverability and lead generation. Through its ‘national-to-local’ execution model, Ignite’s capabilities include search engine optimization, content, digital PR, paid media, social media advertising, and web development. For more information on Ignite, please visit https://ignitevisibility.com/.
About Rallio
Rallio is a social media, listings, and reputation management platform purpose built for multi-location brands and franchises. The Rallio platform enables its clients to maintain brand consistency while driving relevancy at the local level through connectivity to key social media platforms. To learn more about Rallio, please visit https://www.rallio.com/.
About Moutaingate Capital
Mountaingate Capital is a Colorado-based, growth-focused private equity investment firm that partners with founders and entrepreneurial companies to accelerate growth and build industry leaders. Mountaingate’s focus on organic growth, coupled with its customer-centric buy-and-build approach and shared equity ownership with management, creates more value for the end customer while forging stronger, more collaborative, and more successful partnerships with management teams. Mountaingate invests in the marketing services, business services, specialty distribution, and specialty manufacturing sectors. For more information on Mountaingate, please visit www.mountaingate.com/.
