Blogging and social media marketing are really the future. Not only is blogging becoming the lifeline of businesses online, it also is becoming the center of company’s social media and SEO strategy (it is not really becoming it is). Now we are realist here and understand there are other components to Internet marketing, but trust us, blogging is more important than you could imagine and it pays off.
What is a Blogging Company?
Well, it’s pretty straightforward. A blogging company writes, optimizes and posts blogs to your website. Some blogs focus on keywords for SEO, others announce company news and some are just entertaining for the community. Regardless, blogging companies will make sure your blog is updated on a regular basis.
What do we do?
A blogging company will write and optimize blogs and then post them to your corporate blog. They will also add images and videos to your blog and improve your websites internal linking. It is a good idea to have your blogging company also do your social media management, as the two go well together.
How Does Blogging Pay Off?
If you blog consistently in the correct way you will increase traffic to your website. No ifs, ands or buts about it. Blogs rank for longtail keywords and drive traffic. They also draw more links to your website for SEO and overall get you exposure. If you are not blogging your website is not at its full potential. You are not growing the size of your site and you are leaving money on the table.
Should you Hire a Blogging Company?
With a blogging company in your corner you will be constantly posting fresh content. You’ll be growing your online reach and promoting your business. Ignite Visibility recommends all companies have a corporate blog. Being experts in blogging we are the company to get you started. Give us a call today to set up your corporate blogging editorial calendar.
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