We are thrilled to announce that Ignite Visibility has officially acquired Outliant, a leading web development and digital marketing agency known for its expertise in complex, multi-location client needs. This acquisition is a strategic move to strengthen our ability to support enterprise brands, franchises, and multi-location businesses with advanced digital solutions.
A Stronger, More Integrated Agency
This acquisition significantly enhances Ignite Visibility’s ability to provide more comprehensive digital services to our clients. Outliant brings deep technical expertise in web development, software engineering, and digital marketing, which will allow us to better address the evolving needs of businesses that require specialized solutions. By integrating Outliant’s capabilities into our service offering, we are now even better equipped to manage the complex digital infrastructure and website builds that multi-location businesses often require.
John Lincoln, CEO and Co-founder of Ignite Visibility, shared:
What This Means for You
1. Advanced Web Development Expertise
The addition of Outliant strengthens our technical capabilities, especially in supporting highly complex websites and digital infrastructure at scale. Whether you’re managing multiple locations or running an enterprise brand, our new combined team can now tackle larger, more sophisticated digital projects that go beyond basic website solutions.
2. Stronger Branding & Design
With Outliant’s team on board, we can now offer stronger branding and design solutions. Their expertise in building high-performance websites ensures that businesses maintain a consistent brand presence across all locations and platforms. Whether it’s creating a seamless user experience or ensuring that branding is cohesive across a network of sites, we are now even better equipped to help businesses maintain a unified, professional image.
3. A Bigger, More Experienced Team
With the addition of Outliant’s talented professionals, Ignite Visibility’s team now grows to over 350 experts. This expanded team allows us to deliver even smarter digital strategies and create more impactful marketing campaigns. Together, we are equipped to address more complex challenges and deliver smarter, more effective solutions for all of our clients.
Outliant’s Leadership on the Move
As part of this acquisition, Erwan Lent, Co-founder of Outliant, will now serve as Senior Vice President of Technology at Ignite Visibility. Erwan expressed his enthusiasm for the integration:
“For our clients and team members, there are huge benefits of joining forces with Ignite Visibility. With Ignite’s scale and suite of digital marketing capabilities, we can support our clients at every stage of their customer acquisition journey. Ignite’s culture and values perfectly align with the standards that we have held ourselves to at Outliant since our beginning.”
Meeting the Growing Demand for Specialized Web Solutions
The decision to acquire Outliant comes as a direct response to the increasing demand from our clients for more sophisticated support for their web properties. As Krishnan Coughran, President and Co-founder of Ignite Visibility, explained:
By bringing Outliant’s technical expertise under the Ignite Visibility umbrella, we can now provide a full range of services that include not only innovative web development but also ongoing digital marketing optimization. This enables us to offer integrated solutions that address both the technical and strategic needs of multi-location businesses.
Looking Ahead: What’s Next?
As we continue to grow and enhance our service offerings, we are excited to see how this acquisition will impact our clients. Together with Outliant, we’re better positioned than ever to help businesses thrive in today’s digital-first world. By integrating web development, SEO, digital PR, paid media and more, we now offer a seamless, all-in-one solution for businesses of all sizes.
We are excited to put these enhanced capabilities to work for your business, whether you’re looking to improve your website infrastructure, optimize your digital marketing strategy, or expand your local presence.
Let’s Get Started!
Ready to take your digital presence to the next level? Learn more about our advanced website development services here, or contact us to speak with one of our experts today. We can’t wait to help you achieve your digital goals with our expanded capabilities.
Thank you for your continued trust and partnership as we embark on this exciting new chapter. Stay tuned for more updates as we continue to grow and enhance our services to better serve you.
Read the full press release here
About Ignite Visibility
Ignite Visibility is an award-winning digital marketing agency specializing in serving multi-location businesses with a focus on local discoverability and lead generation. From SEO to paid media, social media advertising, and digital PR, we offer a comprehensive suite of services to help brands grow in competitive markets. For more information, visit ignitevisibility.com.
About Outliant
Outliant is a leading web development and digital marketing agency known for its expertise in managing complex website builds and ongoing optimizations for multi-location businesses. For more information, visit outliant.com.
About Mountaingate Capital
Mountaingate Capital is a growth-focused private equity firm that partners with entrepreneurial companies to accelerate growth and build industry leaders. For more information, visit mountaingate.com.
