The world is moving towards a simpler, more beautiful and better functioning web. Have you noticed? I sure have. The latest website designs that have been coming out have clear and distinct calls to action, big and beautiful images, better-balanced color schemes, copy that relates to a user just the way we want it to…

For years, Facebook page admins were not allowed to launch a contest on the page’s wall and solicit Likes or Comments in order to enter. Well, here’s some good news. Those archaic rules are now a thing of the past. Facebook has made a huge shift in how they allow contests to be run and…

The Google External Keyword Tool is now dead. See you later Keyword Tool, we spent a lot of time together… The new kid on the block is the Google Keyword Planner. In this post we will cover how to specify match type in the new Google Keyword Planner Tool. But first, what is match type?…