How would you like to conduct a quick SEO audit with a tool that’s built into your Chrome browser? You can do that with the Lighthouse extension. If you’re not familiar with Lighthouse, it’s an open-source utility that professionals use to check the health of their websites. It analyzes everything from performance to accessibility to…
Everything You Need to Know About Google Firebase
At the I/O Conference in May, Google unveiled the latest iteration of Firebase – a software development platform that reduces the hassle of establishing proper infrastructure, provides analytics about user behavior, and facilitates rapid application deployment. Firebase isn’t new. It was originally an independent company that Google acquired in 2014. Since then, the company has…
Facebook Live, The Ultimate Guide
The era of live-blogging is upon us. Some savvy marketers have taken that concept to the next level by putting the “live” in live-blogging. They broadcast themselves in live streaming video. That’s an example you can follow if you’re looking for new ways to build your brand online. You can take advantage of the live-streaming…
Everything You need to know about Google’s New App Indexing and On Tap Information
Last week, Google announced they’ve expanded Google Now to be built into Android M with the upcoming release to make your phone a little smarter. Google Now makes it easier for mobile users to find information without having to close an app to run Google Search. Currently known as Now On Tap, the revamped Google…
Will Application Development Be Dead In 10 Years?
Can you remember the last time you downloaded an app on your smartphone? According to recent studies, smartphone users are downloading drastically fewer mobile apps every month, and many users seem to be developing “app burnout”, overwhelmed by the saturated marketplace and using only a few apps on a regular basis. This dramatic decline in…