With digital marketing, you always have to keep your eye on the next big trend. In this case, it’s micro-influencer marketing. In this blog, Josh Rohr, the Senior Social Media Strategist will show you how micro-influencers could deliver maximum benefits for your brand. What You’ll Learn: What is a Micro-Influencer? Influencers vs. Micro-Influencers Benefits of…
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LinkedIn feels like the hot new app these days, but it’s actually a goldmine for professionals. As of last year, LinkedIn had over 1 billion active members and 40% of users engage with at least one page every single week. In this blog, Ashley Nigro, Senior Social Media Strategist at Ignite Visibility, shares her tips…
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Companies will spend over $190 billion on paid search in 2024. This investment continues because of the results paid search ads deliver—$2 for every $1 spent. As a critical part of your marketing strategy, spending wisely and generating revenue from this tactic should be a primary focus. In this blog, Meghan Parsons, our SVP of…
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We live in a world of hyper-exposure to advertising. So much so that there’s a phenomenon called banner blindness. However, advertising can still be engaging and converting when you elevate your tactics. The perfect way to do this is with interactive ads. In this blog, we will define interactive advertising and its benefits and components….
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Having a hard time getting people to recognize your brand? If demand for your brand is low, then you need to shift your marketing strategies to increase your brand awareness. In this blog, Danny Conlon, VP of Product and Marketing at Ignite Visibility, will provide six strategies for improving your brand awareness that will help…
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