This week: Snap, Inc.’s first quarter report is as bad as expected, less than a quarter of SMBs are seeing a positive ROI on Facebook, and Google says embedded videos don’t help with ranking. Here’s what happened this week in digital marketing. Survey: Less Than a Quarter of SMBs Seeing Positive ROI on Facebook According…
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DigiBuzz: Snapchat Unveils Self Serve Ads, Stop Optimizing for RankBrain?
This week: Google wants you to stop optimizing your site for RankBrain, Snapchat is making advertising easier, and wait until you hear about what MailChimp is offering for free. Snapchat Rolls Out Self-Serve Ad Platform Advertisers who are targeting millennials, rejoice! Snapchat Ad Manager will officially go live next month. It will include all…
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DigiBuzz: Paid Search Increases, and Social Platforms Grow
This week: Mobile continues to make gains in digital ad spend, Bing Ads has a new feature for online marketers, and wait until you find out what Pinterest is eliminating. Here’s what happened in digital marketing this week. Survey: Almost a Third of Amazon Sellers Will Expand to Walmart This Year According to a recent…
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Two New Ad Types You Should Be Implementing
This week: More evidence that social proof is important, Google adds an important new feature to GMB, and wait until you hear how many manual action penalties Google dispensed last year. Here’s what happened this week in digital marketing. Google Releases Automated “Smart” Campaigns for Display Ads Google is releasing a new Smart display campaign…
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How to Capture More Emails Using Your Top Posts
In this post, we teach you how to grow your email list by determining your top posts and setting up an advanced email capture strategy. This is one actionable strategy you should focus on this year. Sometimes, you can use what you already have to grow your business. You don’t need to buy anything new,…
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