More than 90% of online experiences begin with a search engine, with Google receiving over 63,000 searches per second on any given day. So, this begs the question—is SEO dead? Or…is SEO real? Well, it’s more of a moving target. What do I mean by that? Read on to find out! https://hookagency.com/is-seo-dead/ The Million Dollar…
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Want better results from your Facebook ads? In this article, Ignite Paid Media Strategist Christian Nicolini gives his top recommendations for optimizing Facebook PPC campaigns. As you (hopefully) already know, advertising on Facebook is one of the most effective ways to reach your audience. Not only does it boast a massive reach (as in, over…
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Curious about Google Cloud? The tech giant’s massive online infrastructure has a lot to offer businesses, and in this article I’ll go over some of the features marketers are most excited about. What is Google Cloud? As Wikipedia puts it, the Google Cloud is “a suite of cloud computing services that runs on the same…
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Wondering how voice search may affect the travel industry? You’re not alone. The introduction and ensuing popularity of digital assistants has brought with it a change in the way we search and market businesses. In this article, I’ll explain the changing role voice search plays in the hospitality industry, and how you can prepare for…
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While Instagram is generally touted as a more B2C, lifestyle brand-friendly platform, businesses across the board are seeing pretty serious success. But despite that, many brands still struggle with what to post on the platform. In this article, I’ll break it down for you. What to Post on Instagram: First, A Few Best Practices Regardless…
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