This article takes a look at how consumer psychology can be used to power up your copywriting strategy– tips, tricks and all. What does science have to do with copywriting? Turns out, everything. What We’ll Cover: How emotions affect decisions How to identify the feelings that motivate your audience Getting to know the different buyer…
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Looking for new ways to use LinkedIn Video? Good – you should be. Video is quickly become the content of choice for users across the social media spectrum, and LinkedIn is no exception. In this article, I’ll walk you through all the ways you can use LinkedIn video to improve your marketing. What We’ll Cover:…
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How would you like to target your ads to people who are ready and willing to buy the product that you’re selling? You can do that with Google in-market audiences. In this article, I’ll teach you how to use them to get more sales. What We’ll Cover: How to find people with purchase intent How…
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These are some of the best pagespeed tools online for 2020! Go through this list, use these tools, and your site will be so fast it shocks users. What We’ll Cover: PageSpeed Insights Pingdom GTmetrix WebPageTest KeyCDN Uptrends dotcom-monitor Yellow Lab Tools Sucuri Load Time Tester Google Mobile Scorecard Google Analytics Site Speed Report AMP…
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What is grassroots marketing? You may have heard the term, but like most marketers, you probably haven’t put it to practice. In this article, I’ll walk you through why grassroots marketing is worth your time. What We’ll Cover What grassroots marketing is Why grassroots campaigns are used How to start a grassroots campaign How to…
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