Want to know which marketing strategies work best for your brand? Test ‘em. More specifically, a/b test them. Not familiar with a/b testing? Don’t worry. After this article, you will be. What is A/B Testing and Why Do We Use It? By definition, a/b testing isn’t complicated. It’s simply the process of testing two…
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Top Twitter Tips from New ‘Twitter Playbook’ (Are Your Doing These?)
Twitter recently released its Twitter Agency Playbook for 2018. While it’s aimed at agencies, it’s chalk full of Twitter gold. Here are the highlights you can use to improve your Twitter campaigns. Twitter Tip #1: “Pay to Play”: Organic and Paid Work Together This one doesn’t come as much of a surprise. With social…
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How Email Advertising Lowers Your Marketing Costs
Want to lower your marketing costs? Look no further than email advertising. In this article, Ignite’s Head of Email Marketing Dustin Baly explains the different ways email marketing can effectively lower your overall marketing costs. We know that email is one of the most effective marketing channels. We also know that people spend tons of…
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How to Consistently Grow Your Business Online
Want to learn how to consistently grow your business online? In this video, John Lincoln covers just that. Transcription When it comes to digital marketing, it’s all about finding what worked and then scaling it. Hi everybody I’m John Lincoln with Ignite Visibility and today I’m gonna tell you some sneaky and cool ways for…
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11 Advanced Conversion Tracking Tips To Help Get On Track
Having issues with conversion tracking? We have you covered. In this blog, Mezar Chakwa, Ignite Visibility Paid Media Manager and analytics expert, provides his best tips on how to effectively track your conversions in three major areas: Google Analytics, AdWords, and Tag Manager. What is Conversion Tracking? Conversion tracking is, essentially, just what it sounds…
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