This week: yet another vulnerability in a WordPress plugin, more marketing tools from Facebook, and consumers really like to see user-generated content on ecommerce sites. Here’s what happened this week in digital marketing. WordPress Plugin Vulnerability Exposes More Than a Million Sites Pay attention if you use the WordPress Ninja Forms plugin. According to researchers…
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Kristian Borghesan, Director of Marketing, FutureVault – Ignite Marketer of the Week
In this edition of Marketer of the Week, Ignite Visibility spotlights Kristian Borghesan, Director of Marketing at FutureVault. Ignite Visibility applauds Kristian Borghesan for his ability to brand businesses in a way that creates consistent brand recognition to help them achieve sustainable success. Kristian Borghesan Described by his co-workers as an all-around go-getter, Ontario-based Kristian…
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Is Your Website Theme Hurting Your Rank? – Ignite Friday
This week: your website theme could affect your rank, YouTube Mobile Analytics includes additional insights, and a recent WordPress update fixes lots of vulnerabilities. Here’s what happened this week in digital marketing. Facebook Unveils New Marketing Tool Called Ad Strategies Facebook recently released Ad Strategies, a new marketing automation tool that helps you build…
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Utilizing Social Media Benchmarking to Drive Strategy
From retweets to hashtags, today’s social media metrics make for a complex marketing environment. Aside from tracking sales, how can you know how well your social media is performing? How it measures up to your competitors? Which type of content do you need to produce to outpace them? Today, Ignite Visibility Social Media Strategist Josh…
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Everything You Need to Know About Google’s SEO Title Tags Update
Last month, Google officially announced one of the biggest SEO changes for website owners and content creators. Google’s announcement highlights changes to how an SEO title tag is generated when users enter new searches on Google. This change has implications for SEO optimization and the creation of webpage titles. In this post, we’ll take…
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