This week: WordPress has a new Gutenberg, TikTok has Stories, and Google has some good news if your website recently went down. Here’s what happened this week in digital marketing. WordPress Releases Gutenberg 11.2 This past week, WordPress released the latest version of its text editor: Gutenberg 11.2. If you’re not familiar with Gutenberg, it’s…
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How to Find a Profitable Blog Niche
These days, blogs are a dime a dozen. So, how do you differentiate yourself in such a saturated market? Choosing the right blog niche is a key way to ensure you’re off to a strong start. What We’ll Cover: What is a Blog Niche? Choosing Your Perfect Blog Niche Brainstorming Tactics to Help You…
Klaviyo Review 2021: Email & SMS Solutions for Ecommerce
Want to know if Klaviyo is the right platform for you? With a roster of 50,000+ customers, Klaviyo caters to businesses of all sizes and promises to deliver improved ROI through email and SMS marketing. Let’s dive right in. What We’ll Cover in this Klaviyo 2021 Review: What Klaviyo is Reasons to Choose Klaviyo Types…
Julia Munder, International Marketing Director, Maxwell Scott – Ignite Marketer of the Week
In this edition of Marketer of the Week, Ignite Visibility spotlights Julia Munder, marketing director of Maxwell-Scott. Ignite Visibility applauds Munder for her acute insight into the luxury leather goods industry, as well as her proven results with a steadfast team beside her. Julia Munder As marketing director of handbag company Maxwell-Scott, Julia Munder is…
Quarterly Earnings Are In…How Did Your Favorite Platform Perform? – Ignite Friday
This week: it’s earnings season! Plus some other great tidbits of news that might help you build your business online. Here’s what happened this week in digital marketing. Pinterest Now Allows Users to Post Affiliate Links Good news if you’re an affiliate marketer. You can now post affiliate links on Pinterest. Here’s how it…
Olivia Tsang, Senior Marketing Manager, SuperMoney – Ignite Marketer of the Week
In this edition of Marketer of the Week, Ignite Visibility spotlights Olivia Tsang, senior marketing manager of SuperMoney. Ignite Visibility applauds Tsang for her expertise in analytics and her ability to translate marketing data into tangible, positive changes for SuperMoney. Olivia Tsang Olivia Tsang is a data-driven marketer who is always thinking of new ways…
Instagram Doubles Insights! Tracking Period Extended to 60 Days - Ignite Friday
This week: Clubhouse is open, AMP is going away, and WordPress is stepping up. Here’s what happened this week in digital marketing. Google Launches Deals Listings in Search If you’re in the ecommerce space, you’ve got a new way to promote specials and discounts online. Google Shopping now highlights deals in search results. In this…
Joshua Tatum, Co-Founder, Canvas Cultures – Ignite Marketer of the Week
In this edition of Marketer of the Week, Ignite Visibility spotlights Joshua Tatum, co-founder of Canvas Cultures. Ignite Visibility applauds Tatum for his innovative contribution to the creator economy with Canvas Cultures, a company that creates a community for artists to sell their pieces and spread the passion that is involved in each piece. Joshua…
How to Develop a Marketing Budget for Your Business
In this article, we’ll go over how to create a marketing budget and provide you with a few budget templates. These templates are used by actual marketers and marketing companies to help them decide how to spend their money in order to receive the highest returns. Let’s get started with why a marketing budget is…
Lead Nurturing: How to Transform Old Leads into New Customers
You’ve managed to capture your ideal client with your website, social media, or some other lead magnet. What happens next? How do you ensure that your lead turns into a client? In this blog, I’ll walk you through my personal lead nurturing strategy that has allowed me to become an industry leader and expert…