Fake Facebook accounts and profiles affect consumers, content creators, brands, and Marketplace users in various ways, from impersonations and driving fake engagement to scam and phishing attempts. It’s an ever-present problem, with the platform taking action on 1.1 billion fake accounts in Q4 of 2025. As such, knowing how to tell if a Facebook account…
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Read This Week’s Digital Marketing News Updates
Digital Marketing News 7/11/2026 to 7/17/2026 This week: Google turns search into an action engine, EU forces Google to share search data, Google cites its own properties more often, and AI Mode ads separate paid from organic visibility. Here’s what happened this week in digital marketing: 1. Google Is Adding Connected-App Integrations To AI Mode…
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Social Media Community Management & How to Approach Your Next Strategy
When you dive into social media community management, you’re not just steering a brand, you’re creating a genuine connection. You’re building a system for ongoing, two‑way conversations that drive support, loyalty, and measurable business outcomes across your social channels. It’s a shift from just being a brand to becoming a brand that cares deeply about…
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Pillar Page Content Strategy: How to Boost Your Online Visibility
A pillar page content strategy is a common and effective way to organize content around a topic and support topical coverage, and it comes with numerous benefits for SEO, including the ability to appear in AI-powered search results when combined with high-quality, helpful content. In this blog, Jason Carleton, Sr. Director of SEO, will discuss…
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What Is Anchor Text & How Does It Optimize Your Links?
In short, anchor text helps users and search engines understand exactly where a link goes. It’s a critical element of any link strategy, helping direct people along their journey while optimizing SEO for linked pages. In this blog, Anthony DiSalvo, SEO Strategist, will provide a complete anchor text guide to help you get the most…
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