How would you like to get your ecommerce products listed at the very top of the search results? You can do that with Google’s Shopping Ads. Essentially, Google Shopping Ads are rich results. They present Google users with a thumbnail image of a product, its title, its price, and in some cases even an aggregate…
Paid Search Specialist Needed – Join Ignite Visibility
Ignite Visibility is looking for a PPC specialist to join their team! Read the job posting below. Paid Search Specialist Needed Job Description Ignite Visibility is looking for a full time Paid Search Specialist to join their fast-growing team in San Diego. This position is a great opportunity for an individual with intermediate experience in…
The Ultimate Guide to LinkedIn Lead Gen Forms
This article covers the who’s, what’s and why’s of LinkedIn’s new Lead Gen forms: who they’re for, what they do and why you should be using them. With over 400 million users, LinkedIn has established itself as a powerful tool to connect your business to qualified leads all over the world. And thanks to its…
How has the Google PPC Layout Update Influenced Marketing?
In February, Google changed the layout of its AdWords ads in the search engine results pages (SERPs). That’s going to affect the digital advertising strategy for many companies. In this article, we’ll take a look at what changed and how it will impact your own online marketing efforts. What Happened, Anyway? Once upon a time,…
Native Advertising, Why it is the Next Big Thing for Marketing
If you’ve been following all the trends in online marketing the past few years, you know that Google has been saying that “Content is King” for quite some time. It’s only in the past few years that marketers have figured out how to make sense of written content as a way to advertise their products…
The Ultimate Guide to Pandora Advertising
Good Internet Marketers are always looking for new opportunities to get the word out about their brand. As the online and mobile market grows, so do avenues for advertising. One of those options is Pandora. More than a handful of our clients advertise on Pandora and we have seen excellent results, but only if you…
Pinterest Offering Promoted Pins to Limited Group
Last Fall, Pinterest teased about the plan to try out Promoted Pins. And now it is available—sort of. Pinterest is beginning to offer their first paid test, in the U.S. only, to a small group of major brands from different industries, including: ABC Family Banana Republic Expedia.com Gap General Mills Kraft lululemon athletica Nestle –…
Guide to Google Plus Post Ads with AdWords
Ready to learn how to create Google Plus Post Ads! Check out our Guide to Google Plus Post Ads Below! The following guide outlines how to engage more people with your content, including clickable links back to your website, by creating a Google+ ‘Plus Post Ad’ within Google AdWords. In order to create a ‘Plus…
Google Brings a Bundle of New Features to Adwords
Google is taking Adwords to the next level with some exciting changes. For the Enterprise-Level Power Users Some of the new additions to the family include: Enhanced Reporting: This new Excel-like feature for Adwords, allows users to create reports directly in Adwords with real-time data. There will be visualization tools and drag and drop features….
Yelp Spurns Google, Teams Up with Yahoo
Looks like Yelp and Yahoo are teaming up to make their search more a little more competitive to Google. Yelp’s addresses, hours, star rating and more, is now going to be a common sight on Yahoo Search. Yelp has more than 53 million reviews on record, and is the go-to local guide “for real word-of-mouth…
