Authorship can help your SEO. It increases CTR, can help build backlinks and overall establish credibility. But you can’t get all of these benefits unless you hook it up! In this blog, we walk you through setting up Google + authorship for your website. Full disclaimer, I took these steps straight from Google. Sign up…
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Ignite Team Passes GAIQ Google Analytics Certification
Analytics are at the heart of Internet marketing. These metrics influence everything we do. From the keywords we go after to the social communities we engage in to the sites we advertise on, analytics tie everything together. Our entire Ignite Visibility team not only passes the GAIQ (Google Analytics IQ Test), but each member of…
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Hummingbird Update SEO Video
The Hummingbird Update Changed SEO – In this video, John Lincoln, President of SEO and Social Media at Ignite Visibility, covers key changes to SEO as a result of the Hummingbird update. Some of those changes include better answers to questions, less emphasis on dead links, increase importance on social media, schema.org as a ranking…
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Google SEO and Internet Marketing Changes from Matt Cutts PubCon 2013
PubCon is an excellent event that attracts Internet marketing experts from across the world. This year, Matt Cutt’s, head of webspam at Google, revealed some exciting news about the future of Google and search engine optimization. Watch Matt Cutt’s at PubCon 2013 Important SEO Points from PubCon 2013 Google is working hard at fighting blackhat…
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Business Development and Client Retention in the Modern SEO Environment
In my inaugural Ignite Visibility blog I would like to present some philosophies and values which I believe when adhered to during the sales and early engagement process leads to more business and helps establish long-term client retention. Sales Process ROI & KPI focused At the end of the day, as marketing professionals, our primary…
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