For those people who have been trying to recover from the Penguin algorithm since October 2013, it has been a long road. Especially since, you really can’t recover from Penguin completely unless there is a refresh of the algorithm! John Mueller from Google confirmed this in a recent webmaster help thread. Yes, assuming the issues…
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Search within Search: Google Testing Resurgence of Search Feature
Google is attempting a resurgence of a search feature they rolled out a few years back. It is essentially a search box within the actual search you perform. This sounds a little puzzling at first, but it is actually quite simple. We have seen this in the past but this one appears to be a…
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13 Critical SEO Strategies To Implement Before Penguin 3.0
Penguin 3.0 is speculated to run any day now, and SEO professionals are scrambling to get their websites in line for the update. (Why so many have waited until now, I have no idea.) Here are some things you should do before the next Penguin update — and for your website’s SEO in general. 1….
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Online Video Marketing, Will It Dominate Television?
As viewers have become increasingly untethered from traditional television viewing, and increasingly watching content online and on mobile devices, we’re starting to see dramatic shifts in marketing budgets towards online video. According to a recent report from Vidyard, 71 percent of marketers have found that their conversion performance for online video content was either somewhat…
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How to Set Up Universal Analytics Cross Domain Tracking Installation
Google is now offering Universal Analytics as the standard Google Analytics installation. For the most part, it much simpler, flexible and feature rich than previous models of the software. One thing that has changed is the way we implement cross domain tracking. While previously, you had to call the link method, with Universal Analytics, there…
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