In this edition of Marketer of the Week, Ignite Visibility spotlights Bozoma Saint John, Chief Marketing Officer at Netflix. Ignite Visibility applauds her and the Netflix team for the growth of the company’s stock price during the past year. Since Oct. 2019, shares of Netflix have almost doubled, rising from $282 to $539. Not a…
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Snapchat Launches an Expensive “First Commercial” Ad Option – Ignite Friday
This week: Google Ads announces automated insights, a popular WordPress plugin has a vulnerability, and Web Stories are coming to Google Discover. Here’s what happened this week in digital marketing. Google Ads Rolls out Automated Insights Google recently announced a few new features in Google Ads. For starters, you’ll see Google Trends data on a…
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6 Ways to Get Your Web Story Banned by Google – Breaking News
Google recently listed six ways that you can get your Web Story banned. In this guide, I’ll go over each of them. Of course, if you don’t want to get your Web Story banned, then you can just do the opposite of everything that I discuss here. What Is a Web Story? If you’re a…
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Google Rolls Out Changes to GMB Performance Reports
Google My Business (GMB) will soon roll out changes to its performance reports. It’s some digital gold that will help you with Local SEO. In this article, I’ll cover the new GMB features and how you can use them. Better Insights For starters, the updated GMB reporting gives you more insights into interactions. That will…
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Penny Baldwin, SVP and Chief Marketing Officer at Qualcomm (Ignite Marketer of the Week)
In this edition of Marketer of the Week, Ignite Visibility spotlights Penny Baldwin, SVP and Chief Marketing Officer at Qualcomm. Ignite Visibility applauds her and the Qualcomm team for the recent growth in the company’s stock price. As of right now, Qualcomm stock is hovering around $117 per share. That’s an increase of 30% just…
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