Did you break the next great news story? Is your brand doing something really incredible that just needs to be shared with the world? In this blog, our Digital PR Strategist, Lauren Roberts, will teach you how to pitch your story to the media. Review some really great story pitch examples that no editor could…
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About Lauren Roberts
What Is a Net Promoter Score, and Why Should You Care About It?
What is a Net Promoter Score? You’ve probably heard the term, often shortened to NPS, but you may not know precisely what it is or why it matters. In this article, Lauren Roberts, Digital PR Strategist, will cover everything you ever wanted to know about NPS and how to use the metric to understand the…
Should You Use Nofollow, Sponsored, & UGC Links?
When was the last time you reviewed your site’s backlink profile? A diverse range of links is essential for improving your SEO performance, reducing the risk of penalties, enhancing your domain authority, and increasing referral traffic. In this blog, Ignite Visibility’s digital PR expert, Lauren Roberts, will shed some light on often overlooked links, including…
How to Integrate Digital PR and SEO to Amplify Brand Reach
What You’ll Learn What is Digital PR? Digital PR vs. Traditional PR How Digital PR & SEO Work Together Digital PR & SEO in the News What is Digital PR? Digital PR, or digital public relations, is the practice of using digital channels and online platforms to improve your brand’s reputation, build brand awareness, and foster…
Building Ecommerce Links With Testimonials & Product Reviews
Product reviews and testimonials can be an excellent way to encourage people to link to your website, but it’s not just about getting links. It’s also about building trust and credibility with potential customers meaningfully. And in this guide, we’ll discuss the steps you can take to leverage product reviews and testimonial link building. What…
How to Implement a Digital PR Campaign
The shift from print to digital marketing changed a lot of things about business, public relations included. Learn how to create and implement a successful digital PR campaign that will have everyone talking about your business – in a good way! What is Digital PR? Digital PR is similar to traditional public relations, only it…