SEO That Delivers Results
Ignite Visibility has experience optimizing the world’s largest and most complex websites. Our background, knowledge and dedication to quality sets us apart. Don’t waste any more time looking for the best SEO company in San Diego. You have found an honest, hardworking company full of true experts. The Ignite Visibility SEO San Diego team has been featured on Search Engine Land, Marketing Land, Search Engine Roundtable, Search Engine Journal, Good Morning San Diego, CIO Magazine, Bankrate.com and many other top media outlets. Ignite Visibility has clients across the nation.
Contact us today to get the most advanced proposal in the industry and to learn more about our story.
Left to Right: Mitch, Chrystal, John, Krish, Kari and Kelsey: Learn More About our Team
Search engine optimization is defined as “the process of affecting the visibility of a website or a web page in a search engine‘s “natural” or un-paid (“organic”) search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users.” – Wikipedia
Our SEO Process
Although our companies process has been refined over the last 10 years, we have continued to innovate, and make sure to do so everyday. Ignite Visibility works hard to stay ahead of the curve to forge ahead with honest practices that provide websites with traffic and conversions.
SEO – Step One: Keyword Analysis
The first step of our process involves analyzing the keywords you are interested in and the keywords your competitors are targeting. Ignite SEO experts will aggregate this data and then use specific search optimization tools to generate further keyword options. The final result will be a list of potential keyword segments to choose from.
SEO – Step Two: Keyword Assignment
With a keyword analysis in hand, we now have the information needed to make decisions. Working with a member of our search engine optimization team, we will assign keywords to the pages on your website. This part of the SEO strategy is critical, as it will be the road map for the entire campaign. Now that we know what we would like each page to rank for, we can begin on-site optimization. Onsite SEO is a process that Ignite Visibility SEO experts make sure to expedite quickly so that quick results can be realized.
It is near impossible to find search engine optimization that offers the same level of code optimization as Ignite Visibility. Optimizing websites is one of our core specialties, so you’ll know that your site is in good hands. Your code optimization will entail first fixing anything that is broken (this is an important part of the process, as it allows us to ensure nothing is technically wrong with the site). Following this, we will optimize your page titles, meta descriptions and meta keywords. We will also take a look to make sure the search engines can index your content, no pages are being blocked, all links are being followed, and everything on the backend is overall in top-notch condition for search engine indexing. We also look at advanced strategies such as Schema.org, images, videos, sitemaps, robots.txt and more.
SEO – Step Four: Onsite Content Search Engine Optimization
At Ignite Visibility, we have made major changes to our SEO content marketing post Google Hummingbird Update. We currently deliver high-end inbound content marketing, which sends large levels of traffic, social shares and links to the website.
Read Articles on the Hummingbird Update by Ignite
- Google Hummingbird Update to Impact 90% of Searches
- Key Google Hummingbird Update Changes
- Ignite Visibility Video, Google Hummingbird Update SEO
Content search optimization is a critical part of the process. The process is very straightforward; we will simply take the keywords listed in the keyword assignment for that page and work them into that page’s copy. This will be a further signal to search engines to rank you for those terms. In this phase, we will also make sure that all on-page titles, such as H1s and H2s are optimized. Furthermore, post Google Hummingbird update, we ensure that certain topics are touched on which Google deems high-quality. Our formula for copy optimization is proven to work.
Heard enough? Contact us now to get a Free Analysis!
SEO – Step Five: Onsite Internal Link Optimization
For very large websites with millions and millions of pages, creating a search engine optimization friendly internal linking structure can be tough, especially if your strategy is fragmented. Ignite Visibility experts have worked with sites reaching hundreds of millions of pages and can ensure your internal linking structure is architecturally correct. Likewise, if you are smaller site we can maximize the pages you have and assist you in creating a new page and internal linking development strategy. The Internal linking process consists of making sure each link points to a page with the correct keyword in the anchor text. In addition, there are a few expert strategies we implement in this phase that we only reveal to clients.
SEO – Step Six: Advanced Search Engine Optimization and External Linking
Once we have ensured these critical items are covered, we move into advanced search engine optimization strategies. In this phase, we’ll do a final review of the technical structure of your site and then suggest new forms of search traffic development. Furthermore, this phase marks the start of significant external link building. It should be noted that external link building may occur at different times, this will all be based on the link building strategy the Ignite Visibility specialist creates, which will be dependent on the goals of the marketing campaign.
Important Points about Search Engine Optimization
Search engine optimization is at the core of the Ignite Visibility Internet marketing service offering. Our abilities in SEO are among the best in the world. Each SEO project has different goals and needs. Ignite SEO San Diego is an honest company founded on the principals of hard work and quality. In this post we only touch on the basics of the process.
Our SEO is heavily integrated with social media marketing. Following onsite search engine optimization and external link building, Ignite Visibility will use social media optimization and social media marketing to build further external links and grow the authority of your online presence. Blogging is also a critical part of this strategy, and the Ignite Visibility team will make sure all of your online assets are working together to maximize effectiveness. Overall, in the world Internet marketing a good, honest company is hard to come by. You can rest assured that Ignite Visibility will provide excellent service. Contact us today to get started by clicking on the button below. It can’t hurt to at least have a conversation about your needs, right?
Quick Stats on SEO for 2014
Getting ranked number one makes all the difference. 42% of searchers click on the top-ranking listing. 8% click the second-ranking. The CTR continues to drop from there.
77% of searchers will select organic over a paid listing in the Google search engine results. Furthermore, when searching, 67% select organic search when buying a product.
The average cost of search engine optimization in the US is between 2,500 and 5,000 per month or per project.
In most cases search engine optimization beats PPC and social media marketing in lead generation.
A study by Forrester from 2006 found that 93% of all internet traffic comes from a search engine.
Google controls 64.42% of the search market while Microsoft achieved 30.01% of the U.S. search market share in March — 14.32% from Bing.com and 15.69% from Yahoo Search.
75% of users do not scroll past the first page of search engine results.
81% of businesses consider their blog to be one of their most important SEO assets.
In a study recently conducted by Search Engine Journal, SEO leads had a 14.6% close rate while outbound marketing leads had a 1.7% close rate.
Great Search Engine Optimization Resources
- Ignite Visibility SEO Starter Guide
- What is Search Engine Optimization
- SEO Introduction from Google
- SEO Moz Beginners Guide to SEO
- Search Engine Land Guide to Search Engine Optimization
- Google SEO Starter Guide
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Content Updated on 9/01/2014