Digital Marketing Case Studies
Ignite Visibility is an ROI-focused digital marketing agency that is dedicated to driving measurable growth for our clients. The value of our work is proven through tangible results, including increased website traffic, higher conversion rates, and boosts in overall revenue. Our team continuously optimizes campaigns to ensure that every dollar spent delivers the highest possible return, empowering businesses to scale and achieve their goals with confidence.
Want to see how we’ve helped businesses just like yours succeed? Explore the case studies below, or visit our Clutch profile to see in-depth feedback and results from current and former clients.
Jump to: Featured · Franchise & Multi-Unit Growth · Multi-Location Brands · Home Services & Healthcare · By Industry
Featured Case Studies
Our top results from the last 12 months — chosen for the size of the impact, the strength of the franchise/multi-location story, and the freshness of the work.
We Grew Leads by 72.7% & Reduced CPL by 8% Across 90+ Locations for a Home Services Franchise
72.7% more leads, 8% lower CPL across 90+ locations · Home Services Franchise · Paid Media (Multi-Channel)
Ignite Visibility helped a home services franchise transform a fragmented paid media strategy into a scalable, high-performing system by consolidating campaigns, localizing targeting, and leveraging cross-location insights — generating over 25,000 total leads across 90+ locations.
1,009% ROAS for a Multi-Location, Multi-Brand Franchise Owner
1,009% ROAS, scalable across markets · Home Services Franchise (Multi-Brand) · National-to-Local SEO
A multi-brand franchise owner teamed up with Ignite Visibility to boost leads, lower CPL, and grow bookings across varied markets — proving that even in saturated industries, localized execution drives real business impact.
OMMA Award Winner: 458% AI Visibility Growth Across 5,000+ Blogs
458% AI visibility growth, OMMA Award winner · Home Services Franchise (5,500+ locations) · AI Search + Content
A 5,500+ location home services franchise faced declining blog traffic due to AI-driven search tools. Ignite Visibility optimized 5,000+ posts and streamlined workflows, boosting AI visibility and lead generation, and earning an OMMA Award.
Franchise & Multi-Unit Growth
How we help franchise brands and multi-unit operators scale leads, lower CPL, and grow franchise-deal pipelines across SEO, paid media, and full-funnel programs.
How We Increased Organic Bookings by 38% and Page One Rankings by 28%
38% more organic bookings, 28% more page-one rankings · Home Services Franchise · Local SEO
Ignite Visibility accelerated revenue growth by improving local search performance and increasing high-intent lead volume through a scalable SEO strategy, including Google Business Profile optimization, localized content, and citation building.
How We Increased Lead Volume by 82% and Reduced CPL by 32%
82% more leads, 32% lower CPL · Home Services Franchise (Junk Removal) · Paid Search
To maximize peak-season demand, a multi-location junk removal and home services business partnered with Ignite Visibility to scale inbound calls and bookings through an integrated paid media strategy.
A Full-Funnel Marketing Strategy Delivers 56% More Leads at a Lower Cost
56% more leads at lower cost · QSR Franchise · Full-Funnel (SEO + Paid + CRO)
A national QSR franchise worked with Ignite Visibility to improve lead quality through a conversion-focused site and full-funnel strategy, achieving a 56% increase in leads while reducing cost per lead.
43% of Signed Franchise Deals Originated from Organic Traffic
43% of signed franchise deals from organic · Health & Wellness Franchise · SEO + CRO
A health and wellness brand partnered with Ignite Visibility to turn organic search into a high-performing acquisition channel through a full-funnel SEO and CRO strategy.
How We Increased AI Overview Placements in 3 Months
15 AI Overview placements in 3 months · Home Services Franchise · AI Search
A home services business partnered with Ignite Visibility to increase visibility in AI-driven search through content optimized for Google’s AI Overviews and generative intent.
How We Achieved 72% More First-Page Rankings
72% more first-page rankings · Health & Wellness Franchise · AI + Organic SEO
A health and wellness business partnered with Ignite Visibility to expand visibility across non-branded and AI-driven search, driving stronger traffic and qualified lead generation.
Combined SEO and PPC Strategy Resulted in Explosive Growth of Multi-Unit Franchise Deals
60% organic traffic growth; 90% of new awards to multi-unit investors · Consumer Electronics Franchise · SEO + PPC
To accelerate franchise growth, a consumer electronics brand partnered with Ignite Visibility to attract higher-value, multi-unit investors through an integrated SEO, paid media, and content strategy.
Quality Organic Leads Up 106% from Franchise SEO Strategy
106% more quality leads, 40% lift in organic conversions · QSR Franchise · SEO
A quick-service food and beverage franchise transformed organic search into a high-ROI acquisition channel through high-intent targeting and conversion optimization.
Meta Delivers Franchise Deals at $3,500 Cost per Location
$3,500 per-location franchise deals · Service/Retail Franchise · Paid Social (Meta)
A service/retail franchise partnered with Ignite Visibility to optimize paid social with smarter targeting and AI-driven qualification, resulting in high-quality leads and deals at $3,500 per location.
Turning a Single Click into a Multi-Unit Franchise Deal
One Meta lead became a 20-unit deal · Med Spa Franchise · Paid Social (Meta)
A med spa franchise unlocked high-value franchise growth by targeting multi-unit investors through strategic Meta lead generation, using refined audience targeting and conversion-driven creative.
24% YoY Organic Sessions & 207% More Impressions for a Home Services Franchise
24% YoY sessions, 207% more impressions · Home Services Franchise · Local SEO
Through a scalable local SEO strategy — Google Business Profile optimization, geo-targeted pages, and strategic link building — we drove measurable franchise growth across multiple markets in Q3 2025.
How We Delivered 23% More Leads with 16% Less Budget
23% more leads on 16% less budget · Home Services Franchise · Paid Social + Search
A multi-location home services franchise partnered with Ignite Visibility to scale awareness and drive full-funnel lead generation across Paid Social and Search.
1,500 Locations, 25% More Traffic: Scaling Local SEO with Centralized Control
25% more traffic across 1,500 locations · Fitness Franchise · National-to-Local SEO
A national boutique fitness franchise needed to scale digital infrastructure rapidly. Ignite Visibility modernized the digital ecosystem, aligned location-level marketing with national strategy, and boosted performance across the board.
44% Drop in CPL & 29% More Leads in 5 Months — Meta Ads Win for a Painting Franchise
44% lower CPL, 29% more leads in 5 months · Painting (Home Services) Franchise · Paid Social (Meta)
Ignite Visibility partnered with a national painting franchise to revamp Meta advertising. In 5 months, our strategy drove major gains in lead volume and cost-efficiency through smarter targeting, better creative, and data-led budget shifts.
33% CPL Drop in 14 Days: How Meta Ads Revived a National Home Services Franchise
33% lower CPL in 14 days · Home Services Franchise · Paid Social (Meta)
A national home services franchise partnered with Ignite Visibility to turn around underperforming Meta Ads. Within 90 days, Ignite delivered a major lift in lead volume and a sharp drop in cost per lead.
50x More Growth Against Competing Agencies
50x more growth in a head-to-head agency pilot · Home Services Franchise (60+ locations) · SEO
A leading home services franchise with 60+ locations partnered with Ignite Visibility for a high-stakes, six-month SEO pilot — up against competing agencies in a direct performance match-up.
Modernizing a Home Services Brand for +98% Lead Growth
98% more leads year-over-year · Home Services Franchisor · Web Dev + Technical SEO + AI
A major home services franchisor partnered with Ignite Visibility to revamp one of its core brands’ website, enhancing technical SEO, AI integration, and cross-channel strategy. The overhaul delivered a faster, more efficient site and nearly doubled leads YoY.
Boosting SEO at Scale for +32% Lead Growth
32% lead growth, 729% AI visibility surge · Home Services (Top Brand) · SEO + AI
A top home services brand teamed up with Ignite Visibility to strengthen its SEO and AI presence. By adding 10,000 localized pages and implementing advanced AI-driven optimizations, the brand saw a 32% rise in leads and a 729% surge in AI visibility.
Website Dev & Digital Marketing for a Sprinkler System Services Company
Home Services Franchise · Web Development + Digital Marketing
A look at our custom web development and integrated digital marketing program for a national sprinkler services franchise.
Website Dev & Digital Marketing for a Restaurant Chain
Restaurant Franchise · Web Development + Digital Marketing
A look at our custom web development and integrated digital marketing strategy for a restaurant franchise brand.
SEO Strategy for a Portable Storage Franchise
Franchise (Portable Storage) · SEO
A custom SEO strategy that helped a portable storage franchise grow organic visibility and drive qualified, location-relevant traffic.
Multi-Location Brands
Results we’ve driven for multi-location, multi-market brands that aren’t structured as franchises — consolidating performance across locations while improving local relevance.
150% CTR Increase & 21% Lower CPL for a Multi-Location Pest Control Brand
150% more CTR, 21% lower CPL · Multi-Location Pest Control · Paid Search
A multi-location pest control franchise partnered with Ignite Visibility to drive more leads and signed clients through a custom, efficiency-focused PPC strategy that delivered measurable YoY improvements across markets despite seasonal demand shifts.
44% More Sessions & 50% More GBP Calls YoY
44% more sessions, 50% more GBP calls · Multi-Location Pest Control · Local SEO
A multi-location pest control franchise partnered with Ignite Visibility to boost organic leads through a scalable local SEO strategy — with strong gains in local rankings and visibility.
This SEO Strategy Increased Page 1 Keyword Rankings by 80%
80% more page-1 rankings, lower CPL · Multi-Location Franchise (Seasonal) · SEO + PPC
This multi-location franchise client operated in a competitive, seasonal market with high ad spend and poor local SEO visibility. Through local SEO and customized PPC, we increased page-1 rankings and lowered CPL to maximize efficiency.
How Our Hyper-Local SEO Strategy Drove a 75% Increase in Booked Appointments
75% more booked appointments · Multi-Location Consumer Healthcare · Local SEO + PPC
Our multi-location consumer healthcare client was struggling with low organic visibility. Through targeted SEO, hyper-local content, and Google Business Profile optimizations, the brand saw a meaningful increase in booked appointments.
SEO, Email Marketing & PPC for a Vascular Surgery Company
Multi-Location Healthcare (Vascular Surgery) · SEO + Email + PPC
An integrated SEO, email, and paid search program built for a multi-location vascular surgery group — improving organic reach, patient education, and appointment volume in parallel.
Home Services & Healthcare
Single-market wins for home services and healthcare brands — where premium positioning, local SEO, and tight conversion paths drive outsized growth in a single trade area.
220% Growth in Organic Traffic: Local SEO Success for a Home Services Brand
220% organic traffic growth · Home Services (Custom Storage, Columbus) · Local SEO
From January to May 2025, Ignite Visibility partnered with a franchise-based home improvement company focused on custom shelving and storage solutions. A focused local SEO campaign drove dramatic YoY growth in organic visibility, engagement, and leads.
123% Surge in Local Leads: Premium Positioning for a Cleaning Brand
123% more local leads · Home Services (Cleaning, Seattle) · Local SEO
A premium home cleaning service provider in the Seattle metro area partnered with Ignite Visibility to win in a market saturated with low-cost competitors. A hyperlocal SEO strategy increased both traffic and qualified leads, reinforcing the brand’s premium position.
Local SEO Breakthrough: 1,848% Growth in Organic Traffic
1,848% organic traffic growth · Home Services (Electrical, Major U.S. Metro) · Local SEO
A leading electrical services provider in a major U.S. metro partnered with Ignite Visibility in January 2025. We implemented a tailored Local SEO strategy focused on high-intent traffic to help the brand stand out in search.
Email Marketing for an On-Demand Telehealth Company
Healthcare (Telehealth) · Email Marketing
How we used lifecycle email to drive patient engagement and visit volume for a fast-growing on-demand telehealth platform.
Website Development for a Mental Health Service Provider
Healthcare (Mental Health) · Web Development
A custom web development engagement for a mental health service provider — rebuilding the digital front door to improve patient access and conversion.
By Industry
Cross-industry case studies from Legal, B2B/SaaS, eCommerce, Auto/Fintech, Telecom, Education, and more — showing how our playbooks adapt to different buyers and funnels.
Strategic Creative Testing Drove 145% Profit Growth for a Legal Lead Generation Brand
145% profit growth, 1,600+ leads from one creative · Legal Lead Generation · Creative + Paid Social (Meta)
A legal lead generation brand overhauled its Meta ads using a creative-first strategy focused on UGC, strong hooks, and AI-driven testing — driving a 145% increase in profit, significantly reducing CPL, and generating over 1,600 leads from a single top-performing creative.
78% Increase in Email Click Rates for a SaaS Investment Platform
78% more email clicks via segmentation · B2B / SaaS (Investment Platform) · Email Marketing
How we helped a SaaS investment platform increase email opens, clicks, and CTOR by focusing on smart segmentation and relevant messaging instead of higher send volume.
SEO & Marketing Strategy for a Lead Generation Company
B2B / SaaS (Lead Gen) · SEO + Marketing Strategy
An end-to-end SEO and integrated marketing program for a B2B lead generation company, focused on growing organic pipeline and improving lead quality.
The Technical SEO Audit That Increased Indexed Pages by 130%
130% more indexed pages in 4 months · eCommerce · Technical SEO
Our ecommerce client was experiencing rapid inventory growth, but Google wasn’t properly indexing the site — 80% of category pages were missing from Google’s index. A simple technical fix delivered a 130% increase in indexed pages within four months.
SEO and Email Marketing for a Fashion Brand
eCommerce (Fashion) · SEO + Email Marketing
An integrated SEO and email program for an eCommerce fashion brand — pairing organic discovery with lifecycle retention to drive repeat revenue.
Digital Marketing for a Local Retail Organization
Local Retail · Integrated Digital Marketing
An integrated digital marketing program for a local retail organization — pairing local SEO and paid media to grow foot traffic and online orders.
21.86% Click-to-Open Rate for Automotive Fintech Email Campaigns
21.86% CTOR, benchmark-beating results · Automotive / Fintech · Email Marketing
Ignite Visibility helped an automotive fintech platform boost email engagement through more relevant, clear, and targeted messaging — driving strong click performance, improved list health, and benchmark-beating results.
A/B Testing Drove a 45% Increase in Phone Call Clicks
45% more phone call clicks · Telecommunications · CRO
Our telecommunications client faced high website traffic but struggled with conversions. With A/B testing, we implemented a “How It Works” video and a quick navigation menu, boosting form submissions and phone clicks.
SMM, PPC & Email Marketing for an Online Tutoring Platform
Education (Online Tutoring) · Paid Social + PPC + Email Marketing
A multi-channel growth program for an online tutoring platform, combining paid social, paid search, and lifecycle email to grow enrollments and lower CAC.
Social Media Marketing for a Nonprofit
Nonprofit · Social Media Marketing
A social media program for a nonprofit organization — growing awareness, engagement, and donor pipeline through organic and paid social.
SEO & Content Marketing for a Digital Media Startup
Digital Media (Startup) · SEO + Content Marketing
An SEO and content program for a digital media startup — building topical authority and growing organic reach as a foundation for monetization.