Over the years, Google has released many core updates, the latest of which is the November Core Update, which finished rolling out on December 5. Like previous updates, this update comes with the purpose of improving Google search results, which can impact site rankings both immediately and over time. Danny Conlon, VP of Product and…
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If you want to get the best results from your Google Ads, there’s a powerful tool you can use to your advantage: Google Ads Data Manager. In an era where first-party data matters more than ever, you can use it effectively by mastering this and other tools in your campaigns. Here, VP of Paid Search,…
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Want to see up to 300% more website traffic from Google? What if I told you all you had to do to achieve it was to use a simple meta tag? In this blog post, SEO Strategist, Ray Day, will guide you through the magic tool that is the max image preview meta tag, which…
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What does your website’s schema markup look like? If you don’t know, you’re going to want to keep reading! In this blog, Ray Day, SEO Specialist, will explain why image schema markup is important, especially for Google Images and mobile users, and how the right strategy can increase your clicks and SERP ranking. If you’re…
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We talk a lot about expanding reach and connecting with more consumers, but how will we connect with them if we don’t speak their language? Translating our content, especially our YouTube videos, is often overlooked, but it’s one of the most important ways to expand your reach and make your videos more accessible. In this…
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