The Hummingbird Update Changed SEO – In this video, John Lincoln, President of SEO and Social Media at Ignite Visibility, covers key changes to SEO as a result of the Hummingbird update. Some of those changes include better answers to questions, less emphasis on dead links, increase importance on social media, schema.org as a ranking…
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Google SEO and Internet Marketing Changes from Matt Cutts PubCon 2013
PubCon is an excellent event that attracts Internet marketing experts from across the world. This year, Matt Cutt’s, head of webspam at Google, revealed some exciting news about the future of Google and search engine optimization. Watch Matt Cutt’s at PubCon 2013 Important SEO Points from PubCon 2013 Google is working hard at fighting blackhat…
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Business Development and Client Retention in the Modern SEO Environment
In my inaugural Ignite Visibility blog I would like to present some philosophies and values which I believe when adhered to during the sales and early engagement process leads to more business and helps establish long-term client retention. Sales Process ROI & KPI focused At the end of the day, as marketing professionals, our primary…
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Schema.org Post Hummingbird Article on Search Engine Land
When you work in SEO, and really any area of Internet marketing, you need to be ahead of the game. Because of this, we spend a lot of time at Ignite Visibility making sure we are creating 100% white hat services which allow our clients to succeed, and will allow them to succeed for as…
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Does it Matter How you Bold for SEO? Strong vs B HTML Tags
Sometimes search engine optimization experts get a little weird. They start focusing way too much on the details and often get in endless debates over little things that don’t matter. This actually drives me crazy. Which is why we try to be much more big picture oriented here at Ignite Visibility. That being said, SEO…
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