In marketing we spend a lot of time getting to know our customer. We have to right? These are the people we are trying to sell to. As a marketing channel, SEO can also stand to gain ground as a result of customer profiling (and social media, PPC, everything). If we know our demographic we…
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Mobile First, a New Mindset in Internet Marketing
You can basically have 3 different websites now, a mobile site, a tablet site and a PC site. Each of the screens on these devices are different sizes, thus, they demand various sizes of online content delivery. But with mobile search predicted to surpass PC search in the US by the end of 2013, many…
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Webmaster Tools Changes Navigation, Adds Search Appearance Pop-Up and Changes Settings Menu
Whenever Google makes changes to Webmaster Tools the search engine optimization community freaks out. Why? Well SEO professionals are particular and very detail oriented. While that is the case, I think these new changes will be fairly well accepted. Google has basically rearranged a few things and added a couple enhanced visualizations. Let’s take a…
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Do Stock Photos Hurt your SEO?
Some people over think SEO. But I understand why. All search engine optimization is basically composed of made up rules by algorithm engineers. So it is something that is not really intuitive. You have to learn about it and over time you can make a better guess at what things matter for rankings and what…
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Interactive Day San Diego, SEO, Mobile, Customer Type and UX #IDSD
On Friday June 21, 2013 I attended Interactive Day San Diego. Overall it was a great event. I saw some old friends, met a lot of new people, shared some ideas and even learned a thing or two. In this blog post I want to cover a couple things that should be noted. But before…
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