A photo on Instagram is now worth a thousand likes. Instagram is dominating the social media arena when it comes to engagement. It boasts more than 200 million users and according to a study by Forrester, Instagram delivered 58 times more engagement per follower than Facebook, and 120 times more engagement per follower than Twitter….
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13 tips to get your Conversion and Credibility Rocking and Rolling. It can be hard to determine a quality company from a bunch of yahoos on the web. But as online shopping and vendor selection as evolved, so has the online consumer. Online consumers are smarter today, and look for more signals of quality, than…
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Adding Google Analytics to your YouTube account can provide a lot of valuable information about where your YouTube visitors are coming from and what actions they are performing on your YouTube channel. This can be particularly helpful for businesses that have video marketing campaigns, or use videos as an integral part of service delivery or…
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Retargeting your audience is something many online marketers are fans of. We all know by now that companies can go after Facebook users who have visited their site or clicked on their ads. This was a big move when it was introduced a few years ago. However, marketers can now step up their game even…
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In many cases, you will see that a website will redirect users on mobile phone back to mobile websites home page after they click on the non-mobile version of the site in Google search results. Developers and marketers often do this because (1) they feel the home page is better, (2) they do not have…
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