Most website owners at this point know they should be on HTTPS. It increases user security, gives you a slight ranking boost in Google and ensures you don’t show a warning in the new chrome browser. However, with the news this week there will be an even larger reason to switch. According to the SEM…
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Micro Study on Retail Category Optimization for SEO
I have worked with a lot of large retail clients (I do think this topic applies to most industries though) and this one has really been bugging me. What is the best way to deal with your pagination? Google basically says that you can use view all (they do recommend this one actually as #1), to see…
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How Much Should you Give Away in your SEO Proposal?
For people in SEO, and really any line of work, there comes a point where you ask yourself, “Haven’t I given this prospect enough already do demonstrate my value?” In SEO in particular, this is a very common issue. In this post, I dive into how much you should give away for free and where…
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Everything You need to know about Google’s New App Indexing and On Tap Information
Last week, Google announced they’ve expanded Google Now to be built into Android M with the upcoming release to make your phone a little smarter. Google Now makes it easier for mobile users to find information without having to close an app to run Google Search. Currently known as Now On Tap, the revamped Google…
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Why there are so Many Haters in Search Engine Optimization
I love search engine optimization (and really all digital marketing, but for some reason I write on SEO all the time) and the SEO community that comes with it. But man oh man, say something a little the wrong way, forget a technical point, or make any mistake then you are most likely going to…
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