Interested in creating your own industry study? You should be – not only is it a great way to stir up some serious publicity, but it’s an effective tactic to solidify yourself as an expert in your industry and attract more clients. Today, I’ll walk you through my specific seven-step process to creating and implementing your first…
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In order to stay ahead in digital marketing, you need to innovate. Good thing is, there’s of innovations already out there – you just have to find them. In this post, I’ll pull 10 specific examples of some of the coolest and most effective techniques for increasing sales online that you probably haven’t noticed. Watch…
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Thinking about switching to a headless CMS? In this article, Ignite’s Director of Strategy Chrystal Lenardson will walk you through what a headless CMS is and how it’s different, and how you can optimize your content for it. What is a Headless CMS? Simply put: a headless CMS is a content management system with no…
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New to the world of text marketing? You’re in the right place. In this article, I’ll go over what text marketing is – and why it’s a big deal – as well as give you the rundown on two platforms that will help get you started. What is Text Marketing? Text marketing is exactly what…
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Updated 3/30/2021 In many ways, search engine optimization, or SEO, can feel like a moving target. Are you curious about the dark side of SEO? We call it black hat, and as you can guess, it’s not recommended by Google and straight lace marketers alike. However, doing so could land your website in hot water…
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