Greetings are a standard part of human connection. These interactions matter just as much for businesses as they do in a social context.The first impression is everything as you introduce new or potential customers to your brand. A good welcome email series can significantly help with customer onboarding and retention, engaging new customers and keeping…
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Alex Folkard
Alex Folkard is the Lifecycle & Email Marketing Manager at Ignite Visibility, bringing over six years of hands-on experience in omni-channel marketing, email deliverability, and campaign strategy. With a Master’s in Digital Marketing and a strong background supporting high-profile clients, Alex combines data-driven insights with creative execution to drive results across the customer lifecycle.
About Alex Folkard
Alex Folkard is the Lifecycle & Email Marketing Manager at Ignite Visibility, bringing over six years of hands-on experience in omni-channel marketing, email deliverability, and campaign strategy. With a Master’s in Digital Marketing and a strong background supporting high-profile clients, Alex combines data-driven insights with creative execution to drive results across the customer lifecycle.