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PPC MANAGEMENT SERVICES THAT MAXIMIZE REACH
GET REAL RESULTS WITH FULL-SCALE PPC MANAGEMENT SERVICES THAT CONNECT YOU WITH THE RIGHT AUDIENCES AT THE RIGHT TIME.
We'll email qualified businesses within one business day
IGNITE VISIBILITY IS A HIGHLY AWARDED PPC AGENCY
Our PPC Management Services Include
Google Ads
As a Google Premium Partner, we have the experience and knowledge to help you optimize this critical element of your PPC strategy. In addition to our expert bidding strategies, we will develop ad copy that conveys your message and hooks your audience.
Meta Ads
Get the most from your social media advertising with Meta Ads on both Facebook and Instagram, two of the most popular channels that can help you maximize your reach.
YouTube Video Ads
Our PPC services also use our True Video paid media methodology to engage in targeted outreach and remarketing on YouTube with high-quality video ads
LinkedIn B2B Advertising
For B2B brands looking to advertise to professionals in their industries, our PPC company can develop fully optimized ads on LinkedIn that appeal to the platform’s business-oriented users.
TikTok & Emerging Platform Ads
Want to connect with audiences on more recent platforms? Our pay-per-click agency can also target TikTok, Facebook Reels, Snapchat Spotlight, YouTube Shorts, and more.
Programmatic Display Advertising
With the help of our Smarter Display methodology, you can get the most from programmatic display ad campaigns that grab your audience’s attention across the web with premium placements.
Microsoft Ads & Bing Network
In addition to Google Ads pay-per-click services, target audiences on Bing and Microsoft Ads platforms that extend your reach and connect with other potential target audiences.
Geofencing & Local Paid Campaigns
If you need to target local audiences, our PPC marketing services can incorporate geofencing to connect with people near your business, along with locally targeted ads that reach audiences in the areas you serve.
WHY WORK WITH US?
- Partnerships That Help Expand Reach. Our PPC management company has established partnerships with some of the biggest paid media platforms, having become a Meta Certified, Google, TikTok, and Microsoft Premier Partner.
- National Recognition as a Top PPC Advertising Agency. We have also earned several industry awards as a leading PPC management agency, including #1 Paid Media Company in the USA by The Manifest.
- Attainable Goals. With every ad campaign, our PPC marketing agency will help set and track realistic goals based on your unique objectives, whether you aim to build brand awareness, increase website traffic, boost conversions, or drive sales.
- Flexibility Without Long-Term Contracts. Another advantage of working with our pay-per-click advertising company is the ability to leave the partnership at any time, although we work to keep you consistently happy and coming back to us for optimized ad campaigns that really work.
- Fully Tailored PPC Management Services. Our marketing experts know that there isn’t a universal approach to pay-per-click services, which is why we work to customize each solution based on our clients’ specific requirements and goals.
- Years of Experience. Our long history of experience in the marketing industry has made us one of the best PPC advertising companies around, we know what good campaigns require to get real, lasting results.
- Collaborative. We have the knowledge. You have the product. Together, we can create incredible ads that will expand your reach and drive new leads to your business.
- Transparency at Every Step. Throughout all paid media campaigns, you’ll be in the know regarding performance, with detailed and frequent reports.
WHAT SETS OUR PPC MANAGEMENT SERVICES APART?
Over the years, our expertise and skills have earned us plenty of industry recognition, with our company appearing in top lists, with an award for Top Digital Marketing Company by Clutch, because of our reputation among our clients.
Also making us one of the top PPC agencies is our proven track record of success with over 120 5-star reviews on Clutch, showcasing our ability to meet each client’s PPC needs.
Our pay-per-click advertising agency has ample experience in a wide range of industries. You can see how we’ve helped our clients in many verticals by checking out our case studies.
We know it’s crucial to understand the performance of PPC management services. To let you know how your campaigns are doing, our PPC ad agency regularly provides you with updates and comprehensible reports.
We always want our clients to be able to get in touch with us, which is why our paid search agency connects you with a project manager and regular check-ins, along with a Monday.com project dashboard that you can access at any time.
Your PPC campaigns will get the attention they need with the help of a dedicated account manager who will regularly monitor paid media efforts and update you on progress.
Backing all of our PPC services is our commitment to data-driven strategies, from market research and audience segmentation to measurement. Using tools like Google Analytics 4, we regularly track campaigns based on your goals, optimizing them accordingly.
Ignite Visibility is a client-centric PPC management company. As such, we staff our team to ensure that all clients feel seen, heard, and respected.
The Leader in Digital Marketing
About Our PPC Agency
Over the years since our start in San Diego in 2013, we have grown into one of the top pay-per-click advertising companies with clients across the country and an international presence. We can manage PPC ad campaigns and other digital marketing solutions for clients across many industries, including the healthcare, automotive, and ecommerce sectors, among many others.
When you turn to us for PPC advertising, you’ll benefit from highly targeted ad strategies that reach the right audience at the right time. Don’t worry about wasting ad spend, and get responsive communication from a team devoted to tracking progress consistently.
FAQS
LEARN MORE ABOUT IGNITE VISIBILITY PPC SERVICES
At Ignite Visibility, we have earned a reputation as the best PPC agency among many clients because of our commitment to getting real results. As such, we have earned many industry awards that reflect our history of success.
We look into what works and what doesn’t through research into your industry, audience, competitors, and target keywords. In addition, we develop strategies based on your specific goals, whether you want to increase brand awareness or drive sales.
To get top results, our PPC management services use a variety of reliable industry tools, including Google Analytics 4 and Google Search Console for monitoring campaigns, along with Google Performance Max (PMax) for precisely targeted ads on Google and Google Partner websites.
Using the latest tools and detailed reports, we work to maximize transparency and keep your PPC campaigns on track. We’ll connect you with an account manager to discuss your campaigns and provide you with easy-to-read reports that give actionable insights.
Ignite Visibility has many years of success as a leading PPC company, with the ability to develop campaigns for businesses in many industries. We work hard to develop fully tailored campaigns and align them with your goals, with a focus on maximizing ROI with each strategy.
Expert PPC Agency Videos
THESE 70+ PPC VIDEOS DESCRIBE THE FOUNDATION TO OUR PAID MEDIA STRATEGIES
In these paid media videos, our paid media experts cover exciting topics for PPC. Watch these videos to learn and get a look at the thought leadership which has allowed us to be ranked as the best PPC company in the nation by Clutch.co. These videos are updated weekly, so make sure to subscribe. Check out our YouTube Channel here.
Paid Media Ads on Top Keywords
The Fastest way to get results from Paid Media
Insights from Our PPC Company Experts
We update our blog weekly so you can learn about the best practices and strategies driving PPC performance in 2025. Check out these top-performing articles from our thought leaders!
What is Programmatic Advertising? Basics Everyone Needs to Know
Surely you've heard of programmatic advertising. In this blog, Meghan Parsons, SVP of Paid Media, will break down what programmatic advertising is, how it works, and answer commonly asked questions.
How to Capitalize on Local Traffic with Google Local Services Ads
Google Local Services Ads launched back in 2015. However, today they give you access to Google's most visible, valuable spots: at the very top of the SERPs. Take your local marketing to the next level with Google Local Services Ads.
Supercharge Your Ad Campaigns With Google Responsive Search Ads
Struggling to get the most out of Google’s Responsive Search Ads? Learn how to write smarter headlines, boost ad strength, and use machine learning to scale performance fast.
Everything You Need to Know About Google Responsive Display Ads
Google Responsive Display Ads are an integral part of any PPC campaign. Relying on advanced machine learning, Responsive Display ads show the best ad to your audience over time. In this blog, Meghan Parsons, Senior Vice President of Paid Media will outline best practices, benefits, ad specs, and more.
Mastering the Meta Learning Phase: How to Optimize Your Ads for Success
Bracing and optimizing for Meta’s “Learning Phase,” prevents a negative impact on your ad campaigns. Associate Director of Paid Media here at Ignite Visibility, Jenna Long, explains more about the Meta learning process and how you can optimize your ad campaigns throughout.
Top-of-Funnel Marketing Tactics: A Guide to Connect With Your Target Audiences
Danny Conlon, Ignite Visibility’s SVP Marketing, will explore top-of-funnel marketing and show you how to develop a strategy that fuels your brand awareness and acquisition efforts.
The Ultimate Guide to Pay-Per-Click Advertising
SVP of Paid Media Meghan Parsons delivers a master class on pay-per-click advertising. Her experience running a PPC marketing company can guide your knowledge and strategies for PPC.
What is GCLID?
Ever wondered how those clicks on your Google Ads turn into valuable website traffic? Well, a big part of the magic lies in a little something called gclid. In this blog, Briana Miller, Senior Paid Media Manager, will walk you through what gclid is, how you can implement it, and how to debug any issues.
Why You Need Enhanced Conversions for Your Google Ads
Enhanced conversions are the key to improving your PPC campaigns with better targeting capabilities. In this blog, Logan Schiff, VP of Paid Search, will review the basics of enhanced conversions in Google Ads and how to set them up for your strategy.
Meta Advantage+ Shopping Campaigns: Should You Use Them?
Associate Director of Paid Media Jenna Long explains what Meta Advantage+ Shopping campaigns are and when they are a good fit. As a PPC company, our insights on this topic can help you optimize paid media ads.
SEO and PPC Work Together with These 6 Strategies
Pay-per-click management and SEO initiatives should form a team to deliver website traffic and leads. Learn how to leverage both for the best results.
18 Google Ad Extensions to Boost Ad Performance
SVP of Paid Media Meghan Parsons explains Google Ad extensions and why they matter to ad performance. Google Ad extensions can play a critical role in pay-per-click management.
What Are Lookalike Audiences? How to Use Them Like a Pro
Lookalike audiences are exactly what they sound like: new audiences that look like your older ones. In this article Director of Paid Media, Eric Bodziony will explain what they are, the benefits of using them, and how they differ across a wide variety of platforms.
10 Strategies to Employ on the Google Display Network
Learn about the Google Display Network from Meghan Parson, SVP of Paid Media. Review 10 strategies for success with this type of paid media from a PPC company with specialized expertise.
How to Use Custom Affinity Audiences on Google Ads
When it comes to Google Ads, there’s always something new to learn. In this blog, Meghan Parsons, Senior Vice President of Paid Media, explains what Google Affinity Audiences are and how to use them effectively in your next PPC campaign.
What's the Difference Between CPA and CPL in Performance-Based Marketing
In this blog, our PPC experts will explain what CPA and CPL are, how to measure them, and why they’re important to your performance-based PPC campaigns.
Turning Viewers into Customers with Streaming Advertising
Get ahead in streaming advertising with proven strategies. Select the right platforms, create high-impact ad creative, and drive measurable results across the full marketing funnel. Learn what it takes to compete and convert in today’s top streaming environments.
What is a Good Click Through Rate? Average CTRs for 2025
Jason Carleton, Director of SEO, dives into all things Click Through Rate, including benchmarks and how to boost yours on social media.
Media Buys for Paid Ads: Everything You Need to Know
Media buys aren't just ad placements, they're strategic investments in audience reach and ROI. Learn to define goals, allocate budget across channels like programmatic and CTV, negotiate smarter, target creatively, and optimize continuously for measurable impact.
How to Calculate CPC: Determine Your Cost Per Click Ad Target
Unlock the power of CPC-targeted ads with a strategic approach. Set clear objectives, choose the right keywords and audience layers, optimize bids, and refine ad extensions for maximum ROI. Learn how smart budget allocation and continuous testing can drive clicks and conversions.
An Inside Look at Performance Max Campaigns
Logan Schiff is the Director of Paid Media at one of the best PPC companies. In this article, he discusses all things Performance Max Campaigns.
A Complete Guide to Paid Search
Paid search marketing could revolutionize your advertising campaigns. In this blog, Senior Vice President of Paid Media, Meghan Parsons will explain paid search and give you some tips and tricks all of the best PPC companies in America are using.
Meta Advertising: How to Succeed with PPC Ads on Social Media
Have you heard of Meta Advertising? In this blog we'll explain what Meta Advertising is, how to create your own campaign, and how to find success with this popular type of pay per click ads for social.
CPC: Essential Insights for Every Pay Per Click Management Team
What is CPC and why does it matter? In this article, you'll find out what cost-per-click is, how to calculate it, and why it matters for your brand.
The Robust Digital Marketing Mix Every Pay Per Click Manager Can Get Behind
In this blog, Logan Schiff, Director of Paid Media at Ignite Visibility, explains how to build a robust digital marketing media mix that will propel your brand to success.
LinkedIn Retargeting: Expert Strategy For All B2B Marketer
Running a B2B company? This article on LinkedIn retargeting will walk you through targeting people who have visited your sites, the benefits or remarketing, and why you should be doing all of this on LinkedIn.
How to Run YouTube Ads Like A PPC Expert
YouTube Ads can be super successful - if you set them up right. In this blog, Scott McCutchan on our paid media team will explain what YouTube ads are and how you can run them successfully.
Make the Most of Your Ad Spend By Calculating Your ROAS
Are you running ads? Chances are, the answer is yes! Read our blog on ROAS, also known on return on ad spend. You'll find out what ROAS is, how to calculate it, and how to use it to make the most of your ad spend.
How to Master Layered Audience Targeting in Google Ads
Advanced audience targeting is a data-driven strategy used by PPC experts to refine each of your ads by connecting them to your most relevant (and valuable) audience. Learn about the various advanced targeting options, how to add an audience to your campaign, and more.
Value-Based Bidding: The Tool That Can Make or Break Your PPC Ads
Value-based bidding is a great strategy to rely on when you're trying to narrow down your advertising focus and optimize your ads for valuable conversions. Find out why value-based bidding is so important. We'll cover how to implement this type of bidding and how it can boost your ROI.
A Beginner's Guide to Google Ads Data Manager
Need some help understanding Google Ads Data Manager? Let's break down everything you need to know about succeeding with Google Ads Data Manager.
Facebook Conversions API: What Top PPC Companies Think You Should Know
Javier Rodriguez, Director of Paid Social, will explain everything you need to know about Facebook Conversions API, also known as Facebook CAPI. The goal of using Facebook CAPI is to help advertisers make use of first-party data, overcoming the challenges of doing so in recent years.
Lower Funnel Marketing Ads: Tips to Get Your Next PPC Campaign to Convert
Ever wonder how the top PPC agencies propel customers down their funnel? In this blog, you’ll learn all of the tips, tricks, and secrets that the most successful PPC companies are using at the bottom of their funnels.
Contact us at Ignite Visibility today to
learn more about how we can put our digital
marketing expertise to work for you.