“What happened to my website traffic? Why has my conversion rate dropped?” If you’re asking those kinds of questions, then it’s time to conduct an SEO website analysis. What We'll Cover: Check for analytics problems Common issues Check for Google Search Console problems Check for algorithm updates Check for a penalty … [Read more...]
How to Create a Favicon for Your Site (And Avoid Penalites in the SERPs)
As part of a recent redesign, Google’s mobile search results now show favicons alongside all organic results. But shortly after the redesign launched, Google began removing icons it found in violation of the search engines terms. In this article, we’ll dive into how to create a favicon without getting slapped with a Google penalty. What … [Read more...]
All The Ways To Spot Negative SEO (Are You being Targeted?)
You need to protect your website from negative SEO. Before you can protect it, though, you have to understand the various negative SEO tactics. Here is what to watch out for. In this article, we’ll go over negative SEO and the numerous techniques that black hatters use to jeopardize your good rank. What Is Negative SEO? Let’s start by … [Read more...]
Remove A Spammy Structured Markup Penalty Fast (Question Answered)
If you get a notification for “spammy structured markup,” then you probably have a penalty from Google. In this post, SEO expert Andy Kelly tells how to remove a spammy structured markup penalty fast, based on his own experience helping clients. You’ll know when Google issues the penalty to your site because you’ll receive an email to that … [Read more...]
Google Will Index Desktop Over Amp and Changes to Schema | SEO Buzz
This week: Google won’t penalize you for using multiple markup formats on the same content, the Hummingbird algorithm has nothing to do with spam, and wait until you hear how many web pages Google knows about. Here’s what happened this week in SEO. Google Will Index Desktop Sites, Even If They Have AMP For those (probably rare) websites that … [Read more...]
Faking HTTPS Boost and No Rank Increase for Penguin | SEO Buzz
This week: Keyword Planner adds a new feature, that HTTPS ranking boost can be faked, and it’s easier than you might think to rank your AMP pages. Here’s what happened this week in SEO. Keyword Planner Adds Forecasting Feature There’s a new feature in the Keyword Planner: forecasting. Now, you can see search volume trends for the keywords that … [Read more...]
Your Weekly Recap of What Happened in SEO This Week
This week: Google experiments with real-time indexing, there’s an AMP filter in the Search Console, and wait until you hear about how many searches are voice queries. Here’s what happened this week in SEO. Google Adds AMP Filter in Search Console Accelerated Mobile Pages (AMPs) are fast-loading HTML pages optimized for mobile devices. They’re … [Read more...]
How to Spot if Your SEO Company is Black Hat
Black hat SEO is when an SEO company uses strategies outside of Google's guidelines. This is often really enticing for SEO companies because it is much easier to get rankings this way. However, the issue is, the rankings only last for the short term. After doing SEO for a good amount of time, I can tell you it is well worth the effort to build … [Read more...]
Simplifying the Google Panda Update – Infographic
This infographic focuses the main things the Google Panda update hates, or looks for when filtering out content from the Google index. This is an infographic meant for beginners of those looking to explain the basics. Simplifying the Google Panda Update - An infographic by the team at Google Panda Update SEO Information Embed Simplifying the … [Read more...]
Google Local Search Results Update Causes Huge Changes in Ranking
Webmasters have noticed significant changes in local search results over the last several days. According to forums and reports, webmasters are seeing inaccuracies in local search results as the displayed current location when searching just isn‘t right. It’s speculated the issue is a result of a local search update that occurred shortly after the … [Read more...]
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