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Home / Industry News / What Google’s New Map Location Ranking Test Means for Businesses

What Google’s New Map Location Ranking Test Means for Businesses

March 5, 2015 By John Lincoln

I am not sure if this is a new Google test or not, but I have never seen a Google map listing their location. This came up after an employee (nice find Rob) here did a search for Norms Restaurant.

Google Places Map Ranking

Here is the link you are taken to after you click on the search result:  https://www.google.com/maps/d/viewer?oe=UTF8&ie=UTF8&msa=0&mid=zxkZHd1mgMhs.kAVmqfjiyh7Q

This is an interesting find! Will Google start ranking category map results like Yelp? If so, what will be the specifics for optimization? What is interesting, is this could be big for multi-location clients. As you see, when you click on the listing it shows all of Norms Restaurants.

Google Map Test

Generally you do not see something like this in the search results. There is the local results at the top and then the HTML pages. In some cases you will see Google Plus profiles ranking. This is certainly one to watch.

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John Lincoln (MBA) is the CEO of Ignite Visibility, a top performance marketing agency backed by Mountaingate Capital. A digital marketing strategist and keynote speaker, Lincoln has managed over 1,000 marketing programs for brands like DoorDash, HBO, Tony Robbins, and Experian. Under his leadership, Ignite Visibility has been named a leading digital marketing agency in the U.S. and made the Inc. 5,000 list six times. Lincoln also spearheaded the development of CertaintyTech, a cutting-edge media mix modelling and forecasting platform. An award-winning marketer, Lincoln has authored three books, including Advolution (2022), and produced films such as SEO: The Movie. Recognized as a Top Business Leader, he has been featured in Forbes and The New York Times and spoken at global events like Web Summit and SMX. Lincoln's mission is to empower businesses through innovative digital strategies while reinvesting in clients, employees, and the community.

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