MENUMENU
  • Services
    • Services
      • Search Engine Optimization
      • Local SEO
      • Generative Engine Optimization
      • Digital PR
      • Content Marketing
      • Email Marketing Services
      • Lifecycle Marketing
      • Paid Media Advertising
      • Social Media Marketing
      • Creative Design Services
      • Conversion Rate Optimization
      • Website Design & Development
      • Amazon Marketing Services
      • Franchise Marketing
      • Franchise Development
      • National to Local Marketing
      • Reporting and Data Analytics
      • Digital Marketing Strategy
  • Who We Serve
    • Who We Serve
      • Franchise Marketing
      • B2B Marketing
      • Lead Generation
      • Ecommerce
      • We Build Custom Strategies
      • View Sample Industries
  • About Us
    • About Ignite Visibility
      • Our Story
      • Our Values
      • Our Team
      • Clients
      • Diversity & Inclusion
      • Our Blog
      • Marketing Resources
      • Franchise Marketing Resources
      • Careers
      • Hiring Notice
  • Case Studies
  • Awards
  • Contact
  • 619.752.1955
Home / Industry News / Cole Bubenik, Content Marketer at RoundUp App – Ignite Marketer of the Week

Cole Bubenik, Content Marketer at RoundUp App – Ignite Marketer of the Week

February 28, 2022 By John Lincoln

Cole Bubenik Marketer of the Week

In this edition of Marketer of the Week, Ignite Visibility spotlights Cole Bubenik, content marketer at RoundUp App.

Ignite applauds Bubenik for his creativity and inspired work. He holds a commitment to high-quality, innovative content marketing strategy and production.

Cole Bubenik

Coke Bubenik is a content marketer and freelance illustrator. He’s a creative professional living in Austin, Texas.

Bubenik has a bachelor’s degree in English from The University of Texas at Austin. He’s Hubspot email marketing certified. Plus, he holds three TSPRA Gold Star Awards. These awards are a result of campaigns he created for Education Service Center Region 13.

As if that weren’t enough, Bubenik is a finalist for the James F. Parker Prize for Fiction. He’s also a publicity manager and fiction board member for Analecta Literary Arts Journal.

Bubenik likes working with nonprofits, government organizations, and education organizations. He enjoys partnering with startups, indie publishers, and so much more.

And when he’s not working? Well, he watches, blogs, and tweets about comics, TV, and cute dogs he sees on the street.

Cole Bubenik and Content Marketing Go Together Like Bread and Butter

Bubenik believes in creating work that helps minority and underrepresented communities. He wants to inspire individuals to be their best creative and passionate selves.

Bubenik’s path feels natural. In the past, he has worked as a managing editor of Feminine Inquiry, overseeing nine writers. The publication highlights the cultural, political, literary, and artistic climate and practices of local and national female artists.

He has flexed his entrepreneurial muscles, too. Bubenik has worked as a freelance designer and illustrator for more than five years. He produces high-quality custom illustrations for startups and individuals.

Bubenik worked as a digital and content marketing specialist at Education Service Center Region 13. He aligned the product store, professional development events, and contracted services to the center’s mission of producing top-notch resources and services for central Texas educators.

Bubenik also led the Mailchimp and contact reorganization. He also generated weekly development of customer-first content like blogs and podcasts.

Victoria Simms said about Bubenik, “Cole is a kind, articulate and detail-oriented individual who is very knowledgeable in his field as an education copywriter and marketing expert. In the year that I have worked with him, he has been a fantastic team player and a person to lean on in regards to knowledge and expertise in marketing strategies and creating a unifying voice across ESC 13 through the creation of style guides and tone of voice guidelines that the company can utilize for years to come.”

Now that he has settled into his role at RoundUp App, Bubenik is making a real difference.

Cole Bubenik at RoundUp App

Bubenik joined the RoundUp App team in November 2021. In the few short months, he’s been with the team, he’s had a gigantic impact. Here are a few of the improvements he’s made:

  • Documented all the existing marketing practices
  • Created a comprehensive content strategy for 2021
  • Created a comprehensive onboarding sequence for each of our three target audiences
  • Moved the marketing team to two-week sprints
  • Audited RoundUp App’s marketing materials
  • Benchmarked competitors
  • Dove deeply into keyword research to guide content plans

Bubenik has shown excellence with outstanding early results. This includes a 25% increase in RoundUp App’s email open rates. All this foundational work will result in huge gains for the company this year.

RoundUp App

The RoundUp App lets users round up their purchases and donate the change. The RoundUp App syncs up with credit or debit card purchases to support a nonprofit of your choice.

Another audience is nonprofits themselves. The RoundUp App is a turnkey fundraising tool. It allows organizations to build a predictable monthly support base. This means they can spend less time fundraising and more time making a difference.

Woah. RoundUp App has over 950,000 nonprofits to choose from!

Many publications have featured RoundUp App. This includes Wall Street Journal, Austin-American Statesman, Bustle, and Business Radio. And it’s also featured on the list of the Best Charitable Giving Apps and Nonprofit Tech for Good.

One user wrote about RoundUp App, “What a brilliant idea to help nonprofits! A passive fundraising tool that I am involved with every day! By donating the change from your credit card transactions, you continue to be an active supporter of your favorite charity! A smart and effective tool!”

Wrapping It Up with Cole Bubenik of RoundUp App

Cole Bubenik has managed to tie his love of content marketing with his dream of making a difference. RoundUp App looks forward to seeing the impact Bubenik will make in the future. And Ignite loves to see the impact he’s already made.

Related Posts

  • Lynne Biggar, CMO at Visa (Ignite Marketer of the Week)

    In this edition of Marketer of the Week, Ignite Visibility spotlights Lynne Biggar, Chief Marketing…

  • Julia Rubano, Senior Content Strategist at Starship - Ignite Marketer of the Week

    In this edition of Marketer of the Week, Ignite Visibility spotlights Julia Rubano, senior content…

  • Lauren Dunmore, Content Marketing Manager, COMATCH - Ignite Marketer of the Week

    In this edition of Marketer of the Week, Ignite Visibility spotlights Lauren Dunmore, Copywriter and…

About John Lincoln

John Lincoln (MBA) is the CEO of Ignite Visibility, a top performance marketing agency backed by Mountaingate Capital. A digital marketing strategist and keynote speaker, Lincoln has managed over 1,000 marketing programs for brands like DoorDash, HBO, Tony Robbins, and Experian. Under his leadership, Ignite Visibility has been named a leading digital marketing agency in the U.S. and made the Inc. 5,000 list six times. Lincoln also spearheaded the development of CertaintyTech, a cutting-edge media mix modelling and forecasting platform. An award-winning marketer, Lincoln has authored three books, including Advolution (2022), and produced films such as SEO: The Movie. Recognized as a Top Business Leader, he has been featured in Forbes and The New York Times and spoken at global events like Web Summit and SMX. Lincoln's mission is to empower businesses through innovative digital strategies while reinvesting in clients, employees, and the community.

About Ignite

Ignite Visibility is a premier full-service digital marketing agency. We were founded in San Diego, CA but are now a 100% remote-first company with Igniters and clients around the globe.

Ignite Visibility is one of the highest awarded digital marketing agencies in the industry, works with some of the biggest brands in the world and is a 6x Inc. 5000 company.

noun-trading

Our Services

Ignite Visibility offers Award-Winning Services including comprehensive full-funnel digital marketing strategies. Learn more about our most popular service offerings below:

  • SEO Search Engine Optimization
  • PPC Pay Per Click
  • Email Marketing
  • Social Media
  • Creative
  • View All Services

Contact Us. Let’s Chat!

  • This field is hidden when viewing the form

Marketing Guides

SEO In 2020: How To Prepare For Major Disruption

"SEO: The Movie" - Have You Seen Our Film? Watch Now

"Social Media Marketing: The Movie" - Have You Seen Our Film? Watch Now

Amazon Seller Central vs Vendor Central

Listen To The Podcast Featuring The Best Minds In Marketing

John Lincoln Interviews Global Director of Digital Marketing & Strategy at Qualcomm, Jessica Jensen

Check Out 227 Free Online Marketing Classes

The 2020 Guide To Dominating SEO With Advanced Schema

Learn More About Our Digital Marketing Agency

Learn More About Our SEO Services

Learn More About Our Paid Media Services

SELECT CATEGORY

Become A Contributor

Interested in writing for Ignite Visibility?

APPLY NOW

noun-chat

Let's Chat

Ready to grow your online visibility and sales?

Request Your Free Proposal

Work With Us

NEWSLETTER // SIGN UP NOW










noun-strategy

Free Marketing Resources

  • Digital Marketing Resources
  • Marketing Strategy Videos
  • Weekly Marketing News Recaps
noun-strategy

Most Popular Blogs

  • How Long Does SEO Take?
  • Multi-Location SEO: Top Strategies
  • Google AI Overviews: Everything You Need to Know
  • Technical SEO 101
  • 18 Google Ad Extensions You Should Use
  • Complete Guide to Google Responsive Display Ads
  • Capitalizing on Local Service Ads
  • How SEO and PPC Work Together
  • Community Management Best Practices
  • B2B Social Media Marketing Guide
  • VIEW ALL BLOGS
noun-letter

Join Our Newsletter

CONNECT WITH US

  • facebook
  • twitter
  • instagram
  • youtube
  • linkedin

Services

  • Search Engine Optimization
  • Generative Engine Optimization
  • Pay Per Click Management
  • Social Media Marketing
  • Email Marketing
  • Conversion Rate Optimization
  • Website Design & Development
  • Creative Design
  • Content Marketing
  • Digital PR
  • Franchise Marketing
  • Digital Marketing Agency Services

About

  • Our Team
  • Our Values
  • Clients
  • Industry
  • Reviews
  • Careers
  • Marketing Resources
  • Privacy Policy & Service Terms
  • Advertising Disclosures
  • Sitemap

Contact

4370 La Jolla Village Drive
Suite 320
San Diego, California 92122

619.752.1955

Join The Newsletter

Sign up for our newsletter to get the latest from Ignite Visibility.











google parther logo

©2025 Ignite Visibility. All Rights Reserved. Privacy Policy and Terms of Service