A self-proclaimed digital & social #MarketingNerd, Sam Watkins helps businesses strategically grow online sales through cold data and warm stories. Using a mix of data analysis and comprehensive sales funnel design, Sam helps capture and engage audiences and foster relationships between customers and brands.
Sam graduated from Ball State University with a degree in Journalism and Public Relations. Since leaving the cold Indiana winters for sunny Southern California, he has been part of marketing teams at corporations like Technicolor, Beachbody, Kinko’s, Viking Cruises, and more. At Ignite, Sam oversees all paid social media campaigns and directly manages its largest paid social accounts.