In this edition of Marketer of the Week, Ignite Visibility spotlights Grace Windheim, Associate Product Marketing Manager at Kapwing, a creative software company based in San Francisco, California. Ignite Visibility applauds Grace Windheim for her passion for serving storytellers and creators in an ever-changing digital environment while staying true to her passion for social justice…
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Don’t Let Your SEO Campaign Fail, Fix It With These Steps
You know that feeling you get when you spend a ton of time on an SEO campaign only to have it not produce the results you expected — or any results at all? You were sure this campaign was going to provide unmatched traffic. Instead, it completely failed. What happened? I’ve been in the…
16 Major Marketing Challenges Marketers Will Face in 2022
More companies are shifting their focus to the digital space and advertising on different platforms. 2022 is going to be a year with more challenges to marketers than ever before. Over my time in the digital marketing industry, I’ve seen a lot of challenges and trends come and go. The best advice I can…
Amazon Affiliate & Influencer Program: Everything You Need to Know to Get Started
Whether you’re looking for new ways to monetize your blog or social media, or you’re hoping to expand your brand’s reach, Amazon Affiliate and Influencer programs can be helpful. But what does it take to get started? We’ll cover that in more as we break down the two types of programs. Learn about the rules…
Chelsea Gardner, Marketing Specialist at Mortgage Marketing Animals – Ignite Marketer of the Week
This week, we spotlight Chelsea Gardner. She’s the Social Media Specialist at Mortgage Marketing Animals. We’d like to congratulate Chelsea Gardner on her ability to manage marketing strategies for different types of industries. She’s worked with mortgage, dermatology, dental, and urgent care businesses. Chelsea Gardner, Social Media Specialist As a social media specialist, Gardner creates…
What is a Digital Marketing Consultant? (And How to Find the Right One)
You’ve heard of digital marketing consulting. You may even have a vague idea of what it entails. But for many, “consultant” is thrown around as an umbrella term for anything and everything. So in this article, I’ll answer all your questions about what a web marketing consultant is, how it works and why many businesses…
Amazon Brand Lift: The Newest Tool for Amazon Marketing
Have you heard of Amazon Brand Lift yet? This new feature may still be in its beta testing phase. But, it’s showing signs of becoming the next great tool to improve digital marketing. What is Amazon Brand Lift? How do you use this new data-collecting tool? Let’s jump in. What is Amazon Brand Lift? Amazon…
Laura Grandi-Hill, Event Marketing Manager at Airbase – Marketer of the Week
In this edition of Marketer of the Week, Ignite Visibility spotlights Laura Grandi-Hill, event marketing manager at Airbase. Ignite applauds Grandi-Hill for her commitment to engaging the internal and external Airbase community. She helps foster togetherness and leads pathways for Airbase clients and the greater professional finance community. Laura Grandi-Hill Laura Grandi-Hill is the Event…
How To Increase Sales on Amazon in Q1 Using Q4 Traffic
With features like one-click ordering, Prime shipping, and Amazon wish lists, Amazon is a dream platform for both buyers and sellers. The holiday sales spike only happens once a year. So, you may want to consider reinvesting your earnings from Q4 into Q1 to make the party last longer. When done right, Q4 can end…
How to Get Free Subscribers on YouTube with This 1 Hack
Curious about how to get more YouTube subscribers and increase engagement with your online videos? You can do that with a simple YouTube trick. All you need to do is make use of a simple feature you may be ignoring. What We’ll Cover: The #1 YouTube subscriber trick: the End Screen How to qualify to…