SEO experts always get a little nervous when considering redirecting users. However, when it comes to geolocation, a user generally wants to go to a page that best fits where they are visiting from. In this video, Matt Cutts, head of Webspam at Google, discussing whether or not redirecting users based location is considered spam by search engines. Long story short, you can redirect based on location. But there are few things to look out for. Mainly, are you treating users and search engines the same way.