Events haven’t gone anywhere—they’ve just changed a little. And right now, a dedicated strategy for stirring up interest in your events is more critical than ever. As marketing director for Pinnacle Global Network, Keith Cunningham knows how to market an event—virtual or otherwise. Here’s Keith’s advice on how to put on a successful virtual event,…
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Is Keyword Stuffing in Titles Ok for SEO? 2021 Google Advice
Really good news here for digital marketers who like to take shortcuts. Google is on record saying that keyword-rich titles don’t violate its guidelines. So feel free to do some legal keyword-stuffing! The Recent Revelation The welcome news dropped this past week during a Google Search Central SEO live stream. At that virtual meeting, an…
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Brad Hiranaga, Chief Brand Officer, North America at General Mills
In this edition of Marketer of the Week, Ignite Visibility spotlights Brad Hiranaga, Chief Brand Officer, North America at General Mills. Ignite Visibility applauds Hiranaga and the General Mills team for the recent launch of “Sesame Street” cereal. General Mills says that the cereal will be available in January with two flavors: cinnamon and berry….
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Google Releases Core Update and Key Insights On Core Web Vitals – Ignite Friday
This week: Google rolled out another algorithm update, YouTube is releasing Premieres 2.0, and Facebook is testing an Instagram content calendar. Here’s what happened this week in digital marketing. Google’s December Core Update Was a Big One You might have noticed your keywords jumping around a bit lately. That’s because of the Google December 2020…
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Google Dec 2020 Core Update Rolling Out
In case you missed the news, the rollout of the new update started at 1PM on December 3rd. Here’s the announcement from Google: Later today, we are releasing a broad core algorithm update, as we do several times per year. It is called the December 2020 Core Update. Our guidance about such updates remains…
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